NEWS IN A NUTSHELL
Doherty Family Hosts Orchard Media Tour
As winter wrapped up, the Doherty family, third-generation Blue Diamond growers at Chamisal Creek Ranch, welcomed members of the media to their beautiful orchard in Western Colusa County, CA.
The sprawling hills, dotted with almond trees, were bursting with blossoms and buzzing with bees on the first clear, sunny day the region had seen in weeks. The guests, comprised of consumer media members from diverse media backgrounds such as food, lifestyle, and parenting publications were treated to an immersive experience to help them gain awareness of the health benefits, delicious flavor, and manifold applications for Blue Diamond products. Along with that, the tour provided a special glimpse into Blue Diamond ’s unique sustainability practices.
Upon arrival, the guests were welcomed by Jason Merideth, VP of Global Marketing, Blue Diamond . They then enjoyed a build-your-own trail mix snack bag (featuring Blue Diamond
almonds) before Michael Doherty and Blue Diamond ’s VP of Member Relations, Mel Machado, opened with a lesson on rootstock varieties selected for almond trees. Doherty and Machado guided the group through the almond trees, passing by a Blue Diamond Water for Bees bucket that was covered with pollinators stopping for a drink. From within the blooming trees, Machado and Doherty taught the group about several facets of almond farming including weather effects on almond crops, harvest timelines based on almond variety, soil health, and how to determine whether an almond blossom has been pollinated or not.
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ALMOND FACTS
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