MSc Business courses
■ MSc Business with Marketing ■ MSc Business with Operations Management
■ MSc International Business ■ MSc Business Analytics
MSc Business with Marketing O ur MSc Business with Marketing offers students the opportunity to study the key fundamentals of business and develop specific insight into marketing. A grounding in key business areas is followed by insight into the latest marketing techniques and trends to understand what drives consumer behaviour and business growth in the ever-changing world of business. MSc Business with Marketing graduates have gone on to work at organisations such as Nielsen, Huawei, IBM, Cathay Pacific Airways and Essence. W wbs.ac.uk/courses/postgraduate/ business-marketing
MSc Business with Operations Management
MSc International Business This course helps students to gain the skills and knowledge needed to do business in a global context, so they’re ready to confidently take on industry challenges across the world. The course has a focus on international practice and will give students a detailed insight into the issues faced across global economies in today’s business world. They’ll cover relevant theories and their application to business cases, putting their learnings into practice throughout the course. MSc International Business graduates have gone on to work at organisations such as Swedbank Norge, Airbus, Accenture, VirtualSpeech and Deloitte. W wbs.ac.uk/courses/postgraduate/ international-business
MSc Business Analytics Our MSc Business Analytics teaches students how to gain insights from large data sets using statistical methods, optimisation techniques and predictive models, and apply these to business problems. Those on the course will cover a balance of descriptive, predictive, and prescriptive analytics, involving visualisation (Tableau), forecasting and data mining techniques, and optimisation, and gain a cross-disciplinary training in business models, quantitative methods and data science, and prepare for a future career working in complex data-driven environments.
Students can further develop their programming skills in SQL, R, and Python, and gain guidance in obtaining certification as an Associate Certified Analytics Professional. This globally recognised certification is offered by INFORMS (USA) and the Operational Research Society (UK), and the required knowledge to pass the certification exam is closely aligned with the core content of this course. MSc Business Analytics graduates have gone on to work at organisations such as as Vodafone, Audi, EY, Lloyds Bank and Exponea. W wbs.ac.uk/courses/postgraduate/ business-analytics
This course helps students to gain the skills and knowledge needed to do business in a global context, so they’re ready to confidently take on industry challenges across the world. Students will build upon the core disciplines of business to learn how to design, run, and manage effective operations across service, manufacturing, public, and private sectors. A range of crucial elements will be covered from project management to supply chain management, ensuring students gain a forward-thinking and career-driven learning experience that will help them to make a significant difference in the world of business. MSc Business with Operations graduates have gone on to work at organisations such as Deloitte, Dell, Hewlett Packard, Ipsos and AXA PPP Healthcare. W wbs.ac.uk/courses/postgraduate/ business-with-operations-management
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