UoS digital conference

PHYSIC A L A ND DIGIT A L M A RKET PL A CES – WHERE M A RKETING MEETS OPER A TIONS Date • Time Wednesday, July 11 , 2018 - 09 : 00 to Friday, July 13 , 2018 - 17 : 00 Venue Surrey Business School, Rik Medlik Building, GU 2 7 XH, UK Tickets Registration opens 1 April 2018 CERR 2018 is hosted by the Department of Marketing and Retail Management (Surrey Business School) at the University of Surrey. Mission : CERR (Colloquium on European Research in Retailing) brings together researchers from across Europe (and beyond) to share scientific and managerial insights on contemporary issues in retailing. Themes : CERR 2018 focuses on physical/digital stores, agglomerations and platforms in the context of B 2 B, B 2 C as well as C 2 C. CALL FOR PAPERS : Within this remit, contributions are welcome in the areas of retail management, marketing, operations and logistics/SCM.

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