Spotlight Branding - July 2021

SPOTLIGHT BRANDING ADDS PODCAST PRODUCTION NEW SERVICE FROM SPOTLIGHT BRANDING

For the first time in over seven years, Spotlight Branding is adding a new core service to its offerings — Podcast Production! Podcasting has exploded over the last couple years as a content medium, and it provides an extra credibility boost akin to publishing a book or having your own radio show. Now, Spotlight Branding is proud to be one of the first marketing companies to provide a podcast production service exclusively for lawyers like you! Beyond just the massive authority boost that having a podcast provides, podcasting also:

So, what does our Podcast Production service look like for you? When you enroll, you’ll get:

platforms, including Apple Podcasts, Spotify, Pandora, Google Podcasts, and more! (Hosting platform subscription fee not included)

Delivers a new, convenient, and easy-to- use content medium for your audience to consume Creates a more personal connection to your audience Builds a community of listeners that grows with each episode you publish

• • • •

Show logo creation

Intro/outro music bed creation

Up to four episodes per month

Audio editing

Hosting platform account creation and publication to over 20 different

Interested in learning more? Contact us today!

3 Business Tricks That Will Improve Your Personal Life

When you’re constantly in the “zone” at work, you’re not always thinking about what’s best for your personal life. While many business owners prioritize balance, what will truly benefit both your home and work life? Check out these three tricks. 1: STARTYOUR DAYWITH A PLAN. We knowwhat you’re thinking: Writing out my plan is more work than just doing it. The key is to plan whenever you can. If you jot down things you want to accomplish the following day as they come up, all you’ll need to do is spend a few minutes organizing your list the next morning.

Whether your reminder is an alarm at the same time every day or even another habit (“I’ll exercise before I take my morning shower”), make sure it’s part of any new process you implement.

3: REMEMBER, WORK IS FLEXIBLE — YOUR PERSONAL LIFE ISN’T.

Pro Tip: Remember to include time to unwind and relax!

Bryan G. Dyson, CEO of The Coca-Cola Company, once told his staff, “Imagine life as a game in which you are juggling some five balls in the air. You name them — work, family, health, friends, and spirit — and you are keeping all of these in the air.” In his metaphor, work is a rubber ball. “If you drop it, it will bounce back. But the other four balls are made of glass. If you drop one of these, they will be irrevocably scuffed, marked, nicked, damaged, or even shattered. They will never be the same.”

2: DEVELOP NEWAND IMPROVED PROCESSES. While certain activities can’t be replaced with shortcuts (like spending time with family), consider ways to make your current processes more efficient and beneficial. For example, you can’t lose weight if you don’t change your diet and exercise. Adjusting your habits might seem difficult, but there’s actually a straightforward method. According to “Atomic Habits” by James Clear, every new habit has a simple formula behind it: motivation, ability, and prompt.

We hope these tips help you protect the “glass balls” in your life!

More Referrals. Better Clients . Higher ROI.

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