4 reasons to become a market vendor
meet supermarket quotas with a lucrative alternative for selling their products. INTEGRATE SIDE-BUSINESSES It’s not always possible to rapidly modify your production practices. Fortunately, gradually introducing new animals to your farm opens up a number of interesting business opportunities. Consider setting up a petting zoo or opening your farm to visitors. These are easy to organize for those with small animal populations. RAISE SPECIALTY LIVESTOCK Raising specialty animals such as rabbits, elk and bison does more than diversify what your farm produces. It also increases public interest in your petting zoo and farm visits. Plus, these meats may prove to be highly lucrative to produce.
Consumers, in addition to diversifying their meat consumption, are increasingly valuing direct purchases and transparent production practices. This is a boon to small farmers, who are uniquely positioned to profit from this emerging trend.
3. MORE CONVENIENCE Hard-to-market crops like heirloom varieties that can’t withstand transport are ideal for farmers’ markets. Plus, they’re popular with market shoppers. 4. MORE KNOWLEDGE Selling directly to your customers helps you keep track of what they pay a premium for and what they buy overall. If you offer something new, you’ll get immediate feedback. Talking to your customers will help you decide how to diversify your crops. In addition to these benefits, market vendors are in a unique position to be ambassadors for their farms. By forging strong ties to the community, they stand to gain support in growing their business.
Consumers are increasingly interested in buying local, and farmers’ markets have multiplied in cities and towns as a result. Here’s why growers and producers should consider becoming market vendors. 1. MORE REVENUE By selling directly to consumers, you skip the middleman and pocket all of the profits. In addition, you get to set your own prices and save on shipping and packaging costs. 2. MORE FLEXIBILITY Most farmers’ markets don’t restrict the quantity of goods their vendors must offer, meaning you can simply sell what you grow. This is great for small operations that can’t meet supermarket minimums, new producers and producers transitioning to different crops.
How farmers can adapt to changing trends in meat consumption
DIVERSIFY PRODUCTION Diversifying the types of meat your farm produces is likely to be advantageous. This is largely due to the increasing popularity of direct buying practices through venues like farmers’ markets, which provide small producers who can’t
North American consumers are increasingly diversifying their meat consumption. Beef used to be king, but people are now eating more chicken, pork and turkey than before. Here’s how small producers can take advantage of this trend.
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