Welcome to the Sale
Welcome friends to the12th Annual Trusted Performance Bull Sale. The relationship with Lott Farms and McMurphy Farms began almost 2 decades ago while in a school suburban headed to a livestock judging contest. Teammates then, throughout college and still today make this a special event for both Farms. We have also been long-time family friends with the Goss family and are excited that they are a part of this great event. We are all in the commercial cattle business ourselves and therefore we are focused on raising bulls that will add value to your operation. Our goal is to produce bulls that balance genetic statistics with visual correctness and that is why you will find similarities in the type and kind of bulls offered on March 3, 2026. Since our beginning we have had some outstanding customers and we understand there are many options when it comes to buying bulls. We truly value your loyalty and to prove it we have made a simple return-customer rebate for you. So, if you purchased a bull in 2025 and you return for a bull in 2026 you will receive a 6% discount on bull purchases. This will happen every year so long as you purchase a bull the previous year. To reiterate, we continue to be committed and will continue to seek opportunities to thank our customers and provide opportunities to better serve you. We will continue to support and bring value to you beyond your purchase so that we can grow together. We hope you enjoy the offering and find something that will help you move your program forward. Just as you continue to progress we do the same. We have had a few Simmental bulls for sale the last couple of years, but this year we have a few more to choose from that we think are really good. Our intentions are to bring you options that will add some heterosis to your programs. If you would like to view the bulls before sale day give us a call or come out the weekend before the sale. Cattle will be on display and we'd be happy to answer your questions. Please also keep us in mind when you are ready to market your offspring next year and we will be glad to help you garner that extra value for your calves. Thank you again for taking a look at what our programs have to offer and if there’s not one for you this year please think of us again next year when considering a new herd sire for your bull battery.
Sincerely, The Trusted Performance Sale Group
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