WATCH THE ANIMATIONNOWAT WWW.WHISTL.CO.UK/HYBRID
Wells Said
I’mpleased to report that themanagement buyout of Whistl was completed in October, and our focus is now firmly fixed on driving the business forward. Our friends at PostNL are backing us with a retained shareholding, but the business is now under the direction of our long-established, successful management team, of which I’m proud to be part. Innovation and enterprise has always been at our core, and we’re taking that spirit into 2016 with a string of new product/service launches built around customer needs – PAYG hybrid mail (see opposite) is just the start. This follows hard on the heels of the roll-out of our new, fully-fledged nationwide Packets & Parcels service, with significant benefits for the burgeoning e-commerce sector. Read about that on pages 4/5. Together with significant planned developments in our establishedmarkets of Mail and Doordrop Media, it means we have a busy 2016 ahead of us. Throughout, you can rest assured that we will be keeping our eye on the ball – by providing you with industry-leading service standards that more than repay your trust in us.
New pay-as- you-go hybrid mail service
In the same way that hybrid cars are making inroads into the market, nowmany organisations are looking into hybridmail. The convenience of ‘outsourcing’ mail production is a big factor, but cost is the main driver – with total costs for a hybridmail item less than the price of a 2 nd class stamp, compared to in-house printing/stuffing/ franking estimated at £1.13 per item. Now it’s even easier to take advantage of our proven hybridmail solution, with the launch of our pay-as-you-go service. It’s a great way to trial this fast-growing desktop-to-doormat format, suitable for all postal users frommajor organisations to one-man-bands. Our new animation at www.whistl.co.uk/hybrid is a great introduction to hybridmail, whilst you can find out more about pay-as-you-go by calling 01628 879605 or e-mailing webenquiries@whistl.co.uk . “ We were thrilled with howmuch support we received when implementing the hybrid mail solution, and the results we have achieved are beyond our expectations in terms of increased efficiency and cost savings.”
NickWells Chief Executive Whistl
Sharne Brown, Category Manager-Operations, Ikano
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Whistl Magazine • Winter 2015
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