Traffic Acquisition : How visitors arrive at the website, and it provides insights into the sources and channels that drive traffic.
Traffic Acquisition
24,601
25000
18,507
20000
15000
9,135
10000
7,793
7,149
5000
6,469
848
1,323
996
518
619
1,872
0
1,378
922 Display
Direct
Organic Search Unassigned
Referral
Organic Social
Jan-Jun
Jul-Dec
2% Organic Social 1,615
3% Others 2,870
2% Display 1,440
3% Referral 2,701
2025
3% Unassigned 2,720
17% Organic Search 14,262
40% Direct 33,736
Direct Email Organic Search Unassigned Referral Display Organic Social Others
30% Email 25,656
Marketing Activities | 2025 | P a g e | 8
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