You can have a smoking hot track record and a career biography that’s so interesting Kevin Costner could play you in his next movie. But there are many potentials who will still sit on the fence and avoid calling you. And that’s where these tricks of the trade come in. We’ve experimented with dozens over the years and found that there are five small tweaks you can make to your website that will sway undecided prospects and make them call you (or send an email inquiry). Whenever we work with a new client, these five tweaks are usually the first changes we make, simply because doing so is one of the fastest ways to achieve a quick win and get the phones ringing again. If you want to discover these five simple tweaks, follow the link below and download our complimentary “5 Tweaks” report. (This PDF guide contains all the information you need to implement these tweaks yourself. You can even pass it over to your “web guy.”) COURTROOM TRICKS OF THE TRADE AND YOUR WEBSITE ...Continued from back page
An Exercise in Reaching New Heights of Productivity THE PRODUCTIVITY PROJECT
We all strive to be more productive. We are surrounded by advice, apps, and devices purported to boost our productivity, yet we don’t seem to be any better off. This challenge to achieve greater productivity is explored in “The Productivity Project: Accomplishing More by Managing Your Time, Attention, and Energy” by Chris Bailey. The author has a passion for productivity that most of us only dream of; he spent a full year attempting to be more productive. During that year, Bailey’s goal was to get more out of life by being more productive and working smarter, not harder. “The Productivity Project” takes that idea to the extreme. Much of the book recounts Bailey’s productivity experiments and what he learned along the way. Plus, he gives the reader tools and insights so they, too, can apply what he learned. One by one, Bailey works his way through a number of tasks to understand productivity and ultimately master it. He prepared by reading about the successes and failures of others with similar goals. He experimented with meditation, a modified sleep schedule, an altered diet, and even strategized his coffee consumption, among many other modifications — all with the goal of living and working better. Through these productivity experiments, there is one thing Bailey didn’t want to do: waste your time. Every chapter begins with a takeaway. Bailey tells you what you’ll get out of the chapter and how long the chapter will take to read. But Bailey challenges the reader, as well. Most chapters include a challenge for you to try. It’s all about relevancy to your life, personal and professional. At its core, “The Productivity Project” is a trove of ideas. When you want to master your productivity and live and work better, this book serves as a worthwhile starting point.
Five tweaks you can make to get more leads: speakeasymarketinginc.com/5tweaks
Real Secrets of Attorney Marketing Law School Dares Not Teach (2nd Edition)
• Five new chapters, including live chat, what’s changing for personal injury attorneys marketing-wise in 2017, and more • Completely revised and updated for 2017 • Complimentary physical copy provided upon request Available on Amazon Kindle, and by emailing rj@speakeasymarketinginc.com.
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