22.5.3
Aboriginal and Torres Strait Islander businesses and
contemporary markets As we have already learned, Aboriginal and Torres Strait Islander communities participate in contemporary markets. Like all entrepreneurs and businesses, they continue to produce, buy and sell goods and services. However, as stated previously, many Aboriginal and Torres Strait Islander entrepreneurs tend to approach marketing, employment and social contribution in their own unique ways. Many Aboriginal and Torres Strait Islander businesses would consider themselves strongly as social traders. They might build their businesses with a profit for purpose and be driven by a public or community cause (be it social, environmental, cultural or economic) which aims to make the world a better place.
SkillBuilder discussion Investigating
Haus Of Dizzy, founded by Kristy Dickinson, a proud Wiradjuri woman with 20 years of jewellery-making experience, emerged in 2015. Her vibrant jewellery has been worn by celebrities at red carpet events. Kristy collaborates with not-for-profits like AYCC and Djirra, promoting social justice through her work. 1. Investigate and describe the types of items that Haus Of Dizzy sells. 2. What personal values does Kristy Dickinson, founder of Haus Of Dizzy, have? Use your investigation to help answer this. Connection to Country Aboriginal and Torres Strait Islander entrepreneurs deeply value their connection to Country, which reflects a sense of belonging and identity. This spiritual bond influences their business practices, ensuring care and responsibility for the land. Reece Dumbell and Dean Sardellis, co-founders of the Cameron Wellness Centre, embody this connection. Their values include family, community, trust and respect. Reece, a proud Minang Jupa Galk man, has been in the fitness industry since 2009. Motivated by helping people with disabilities, he and Dean founded the centre after being introduced by their wives. They maintain their connection by hiring staff knowledgeable about Aboriginal and Torres Strait Islander cultures and offering cultural immersion training. New staff engage with local traditional owners to learn about cultural sites, community, and history. ‘We ensure cultural fit in our recruitment to align with our ethos at the Cameron Wellness Centre,’ said Reece. 22.5 SkillBuilder activity INVESTIGATING Investigate two or three Aboriginal and Torres Strait Islander artists and see what they are doing to combat counterfeit production of their works. 1. Select one or two artists and find their websites. 2. Consider the questions below and summarise the information into a list or table. • Where are they from? • What type of art do they create? • How do they sell it? 3. Describe how they confirm that they are an authentic Aboriginal and Torres Strait Islander seller.
TOPIC22 Financial goals and decision-making 645
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