UKUS LETA / THE TASTE OF SUMMER
Luj Viton sladoled
LOUIS VUITTON ICE CREAM
Visoka moda stiže u kornetu Legendarna modna kuća otvorila je svoju prvu sladoledžinicu u luksu- znom italijanskom letovalištu Forte dei Marmi, i time potvrdila da viso- ka moda može da se posluži i na šta- piću – ili još bolje, u kornetu. Ovo „slatko“ mesto nalazi se tač- no preko puta „Luj Viton“ butika u Via Carducci 21, i već na prvi pogled osvaja – retro-kiosk u zelenoj bo- ji privlači poglede i poziva na trenu- tak letnjeg luksuza. Dizajn podseća na vintidž štandove sa tržnica, ali je svaki detalj pažljivo osmišljen u LV maniru – od salveta i kutijica, do po- sebnog uzorka koji krasi čašice. Sla- doledi se poslužuju u kornetu u obli- ku cveta, jer naravno – ni desert ne može da prođe bez estetike. Iza re- cepata stoji šefica Katarina Vrenc iz restorana „Sopal“, koja je ovom pro- jektu dala kulinarski pečat. „Luj Viton“ time nastavlja svoju strategiju širenja u svet lajfstajl isku- stava – od modnih pista ka nečemu opipljivijem, slasnijem i svakodnevni- jem. Sladoled kao luksuz? Apsolutno – naročito kada ga nosite sa LV mono- gramom. Ovog leta visoka moda stiže u kornetu. I da, ukusna je.
Haute couture is arriving in a cornet
the napkins and boxes, to the special pattern adorning the cups. Ice creams are served in flower shaped cornets, be- cause, of course, even a dessert can’t be devoid of aesthetics. Standing behind the recipes is chef Katarina Vrenc from the Sopal restaurant, who provided the culinary stamp for this project. Louis Vuitton is thus continuing the strategy of expanding into the world of lifestyle experiences – from fashion cat- walks to something more tangible, de- licious and ordinary. Ice cream as a lux- ury? Absolutely! Especially when it carries the LV monogram. This sum- mer sees haute couture arriving in an ice cream cornet. And, yes, it's delicious.
Legendary fashion house Louis Vuitton has opened its first ice cream parlour in the luxurious Italian resort of Forte dei Marmi, thereby confirming that high fashion can be served on a stick – or, even better, in a cornet. This “sweet” place is located immediate- ly opposite the Louis Vuitton boutique at 21 Via Carducci and will win you over at first sight – a retro kiosk in green en- tices the eyes and invites you to indulge in a moment of summer luxury. With a design reminiscent of vintage mar- ket stalls, every detail is carefully con- sidered in the Louis Vuitton way – from
94 | Dine&Wine
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