Ramblin Jackson - June 2025

Take a look at our June newsletter!

The Landscaper’s Guide to Modern Sales and Marketing Newsletter

JUNE 2025

I’ve got exciting news to share that’s already making waves for landscaping companies across the country. Whether you’re in snow, maintenance, design/build, or all of the above, our new Wild Frontier Sales and Marketing Partnership is designed to help you win, not just survive, in today’s unpredictable economy. Introducing the New Wild Frontier Sales and Marketing Partnership

2 New Monthly Meetings That Drive Growth Starting now, we’re adding two key monthly meetings to your plan, at no extra cost, for Wild Frontier Sales and Marketing Partnership and Orchard tier clients. 1. The Ring the Bell Sales & Marketing Meeting We’re literally ringing a bell to celebrate sales wins, reactivate leads, and build strategies for sales opportunities already sitting in your CRM. Need a call script or an email to send out to a stale lead list? You’ll get that. This sales management meeting is all about generating revenue. 2. Marketing Content Review Meeting This one’s for all the stuff we’re producing for you — email newsletters, website updates, video scripts, and postcards — we’ll review it together and make sure it’s ready to go. It keeps your marketing moving and your messaging on point.

New Done-for-You Email Marketing This is one of the most-requested services ever , and it’s finally here. We’ve built a fully managed, done-for-you email newsletter service that upsells your current clients, cross- sells services, and brings back lost customers. It’s already working for clients, and I’ve used it in my marketing for over 15 years. Seasonal Marketing Campaigns Based on Your Calendar Your business isn’t the same as someone else’s, and your seasonality matters. We’ve created campaign systems based on regional patterns (like sprinkler blowouts in fall and start-ups in spring) and tailored them to your climate, service area, and specialties.

We’ve Rebuilt the Foundation of Client Growth

Over the last year, we’ve put serious energy into clarifying what it means to be a Wild Frontier client. This isn’t just a marketing plan — it’s a strategic partnership. We’ve overhauled our account management model, created new roles, launched internal training, and built better systems. Why? Because you deserve better service and bigger results. We’ve reinvented our previous Account Manager role as the Landscape Marketing Guide — your dedicated coach for sales and marketing growth. This is way more than a title change — it’s a whole new approach. They’ve undergone rigorous training, including numerous role-plays with me and our Director of Client Strategy, to help you dig into your database, uncover hidden leads, and create proactive marketing campaigns.

Whether you’re in New Jersey, Michigan, or Arizona, we design campaigns that match

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Read It in Your Truck on a Rainy Day

RING THE BELL SPOTLIGHT How Growing Seasons Landscaping Went From Invisible to Unmissable

and built something real: a clean, modern website tailor-made for the commercial clients it serves . No generic templates; instead, it now has a bold, professional brand backed by smart strategy and sharp messaging. Every week, Justin and his team met with our dedicated specialists to refine their sales funnel, develop a sensible keyword strategy, and finally bring visibility to a company that had been doing excellent work for years.

When Justin O’Connor, owner of Growing Seasons Landscaping (GSL), looked at his company’s digital presence, one thing was clear: it was not keeping up with the caliber of work his team delivered every day. The website was clunky and outdated. Local search? Practically nonexistent. Despite years of solid experience in the commercial landscaping and snow market, GSL was flying under the radar and losing opportunities because of it.

Justin said it best: “Our old website was as basic as it could get. It didn’t reflect who we are or what we do. But now that I see the new website up and launched, the professionalism of it really stands out — and I know it’s going to set us apart. You need to give Ramblin Jackson a call. ” If you are tired of being invisible in your commercial landscape or snow market, it might be time to take the same bold step.

That changed the moment Justin started asking around.

Now? GSL owns its space in the Pittsburgh market. Its new site speaks clearly to commercial property managers and snow clients, sets the tone from the first click, and reflects the professionalism it brings to every job site.

Scan the QR code or visit RamblinJackson.com/clients to see more success stories like this at and schedule your free 15-minute Marketing Brainstorm. It is time your online presence matched the quality of your work.

When three out of four peers in the green industry pointed him to Ramblin Jackson, he listened. What started as a marketing audit quickly turned into a total transformation.

With Ramblin Jackson’s help, Growing Seasons Landscaping rolled up its sleeves

WHAT RUCKING WITH MY KIDS TAUGHT ME ABOUT BUSINESS GROWTH

Twice a week, I take my boys out on a 2.5-mile ruck with a 30-pound plate on my back and backpacks for the kids. At first, it’s slow going — complaints, negotiations, and dragging feet. But about halfway through, something changes. They get into it. They compete. They race to beat their last time. What changed? We started measuring our time, and those small numbers led to big results. We shaved over 20 minutes off our route just by tracking it! On one of those rucks, I spotted a group of deer — quiet, steady, and right in the middle of the everyday grind. A reminder that small, consistent moves lead to major growth.

And in business, it’s the same:

⏱ How long does it take to get a proposal out? 📞 How quickly are inbound calls getting returned?

When you measure the basics, your team starts moving faster and winning more business without even realizing it.

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Read It in Your Tru

SIMA Symposium June 17–20, 2025 • Grand Rapids, MI Stop by booth #1430 and say howdy! Ramblin Jackson Nachos & Networking Event June 17, 5–8 p.m. ET • Grand Rapids, MI Join us at Luna Concina and Taqueria! How To Proactively Close Snow Removal Accounts June 26, 10–11 a.m. MT • Virtual Webinar Registration is free! The Landscape Industry Market Forecast for Q3 July 24, 10–11 a.m. MT • Virtual Workshop Registration: $47 Save the Date! ChatGPT for Landscape Sales Pros and Owners: A Hands-on Intro to Close More Sales Nov. 5, 2025 • NALP ELEVATE • Phoenix, AZ UPCOMING EVENTS

Schedule a 15-minute Marketing Brainstorm with one of our Landscape Marketing Assistants. In just 15 minutes, they will: • Offer game-changing feedback on your marketing ideas. • Find gaps in your existing campaigns. • Discuss your best marketing strategy. • Share next steps for success! This is a quick, easy, no-pressure call — and we’ll even send you beef jerky or candied almonds for your time. Visit LandscapersGuide.com/brainstorm to schedule your Marketing Brainstorm today. Ready to Level Up Your Marketing and Get More Hell Yes Customers?

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your actual weather, your actual customers, and your services. This helps you get ahead of the curve and reach people when they’re most likely to buy. This Year’s Market Is Weird — Play The Long Game to Win Tariffs, inflation, market changes, and the usual stress of running a landscape company in springtime. The companies that win are the ones that stay consistent and keep showing up with timely, relevant offers. There is SO MUCH changing right now with AI and the market — I’m honestly so excited! Amidst all this chaos, I’m in a highly innovative and entrepreneurial state. This is where I thrive. This is a thrilling time to be in business, and I’m grateful for the opportunity to work with you and your landscape company.

JACK JOSTES, CEO RAMBLIN JACKSON

P.S. Buying cycles may be slower this year, so how will you stay organized and persistently follow up? If there was a spring slump, will you make it a summer rebound? What if your customer had received helpful emails from you along the way …

LandscapersGuide.com/events

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uck on a Rainy Day

PRST STD US POSTAGE PAID BOISE, ID PERMIT 411

PO Box 1429 • Lyons, CO 80540 (303) 544-2125 • ramblinjackson.com

INSIDE

1 We’re Here to Help You Grow 2 Ring the Bell: Growing Seasons

Landscaping’s Marketing Breakthrough

2 Lessons in Rucking 3 Upcoming Events 4 Meet the Ramblin Jackson Crew at SIMA and Fuel Up on Marketing and Nachos

Podcast Mics, Beef Jerky, and Snow Biz Strategy: RAMBLERS GEAR UP FOR GRAND RAPIDS!

This June, the Ramblin Jackson team is heading to Grand Rapids, Michigan, and we couldn’t be more excited to be back at one of our favorite industry events of the year — the SIMA Symposium. From June 17–20 , snow and ice professionals from across the country will converge at this powerhouse gathering to talk strategy, sharpen operations, and gear up for another season of high-stakes, high-reward work. If you’re in snow and ice management, this is your chance to stay ahead of the curve. Whether you’re a snow-only business or snow is just part of your year-round service mix, SIMA is where the serious players show up. And at the center of it all? Booth #1430 — home base for Ramblin Jackson during the show. We’re bringing the Rambler crew, our podcast gear, marketing insights, and we’re Raising the Stakes this year and bringing our Big Buck Hunter arcade game to our booth! That’s right, see if you can beat Jack’s top score on the leaderboard for a chance to earn some cool prizes.

interested in grabbing a podcast slot, email grow@ramblinjackson.com and we’ll reach out to get you scheduled for a time. But SIMA isn’t just about business — it’s about connecting with people who understand the grind. That’s why we’re hosting Nachos & Networking on June 17th from 5:00 p.m. to 8:00 p.m. at Luna Concina and Taqueria , just a short walk from the convention center. Grab a plate, drink, and hang out with fellow snow pros and Ramblin Jackson friends in a relaxed, casual setting. You can RSVP and get the details at LandscapersGuide.com/SIMA . And because we like to make things interesting, don’t miss your chance to enter our Pizza Oven Giveaway at the booth. It’s our way of saying thanks for being part of the community — and helping you add a little fire to your summer. This isn’t just a trade show but a celebration of hardworking entrepreneurs with grit and ambition. We’re proud to support this industry, and we can’t wait to see you in Grand Rapids. Come for the insights, stay for the nachos, and leave with the motivation to make this season your strongest yet.

Only at SIMA Booth #1430

Got a killer snow removal story? We’d love to feature your voice. If you’re

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