Housing-News-Report-June-2018

HOUSINGNEWS REPORT

TRIGGERING REAL ESTATE LEADS WITH INTERACTIVE NEIGHBORHOOD DATA

little problem where the data was not updated promptly, but we got that fixed quickly. 6. What has been your experience with the data quality? I’ve had no problem with data delivery or data quality with the exception that ATTOM hasn’t built an API that allows me to send information on Realtors so that when you present the neighborhood data you present it as branded with that Realtor. We haven’t been able to do that in an eloquent way. 7. What has been your experience with customer service? Customer service has been fine. People have been very nice.

“There were a few companies that had the data so it wasn’t like ATTOM was the only one. But I like the way they presented the data, and there was some flexibility so I could add some things and subtract some things. And the people were nice.”

newsletter in such a way where we can embed unobtrusive advertising, share the money with the Realtor, and that way we can make money off all these contacts. We already have 100-plus Realtors signed up. 4. Why did HomeActions decide to use ATTOM Data Solutions? There were a few companies that had the data so it wasn’t like ATTOM was the only one. But I like the way they presented the data, and there was some flexibility so I could add some things and subtract some things. And the people were nice.

I didn’t know if I could afford this. I didn’t know if people would like it or not. So we were able to start out with flexible pricing. That worked out really well for me because I could gauge whether my clients were interested or not, and we kept on getting more and more penetration. Then we decided to integrate into our overall product. And that’s when I went back to negotiate a fixed-price contract. And that is working out well. 5. What has been your experience with the data delivery? We have had no problem. Maybe one

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JUNE 2018 | ATTOM DATA SOLUTIONS

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