Two years ago, insurance agents were stuck at home as a deadly disease descended on the globe—and Americans’ interest in life insurance soared. But an in-person medical exam was something nearly everyone wanted to avoid.
The industry had to change.
And agents changed along with it. Today, digital sales have become a viable solution for the future of the life insurance business. So how can you make sure you’re optimizing your business for online sales? Follow the leaders. Here, we share habits of agents who’ve mastered the tactics and soft skills that matter most in a digital, and increasingly touchless, age.
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