DEAR FRIENDS OF MADD, This year MADD celebrated 40 years of saving lives and serving victims. Although 2020 was unlike any other year, MADD persevered with success and triumphs with dedication from our extraordinary volunteers, staff, partners, and donors. As we look back on the past four decades, it is remarkable to see how much MADD has accomplished. As we fight mightily to end drunk and drugged driving, MADD is poised to elevate our path of success through connections, community outreach and leading the charge for cutting-edge drunk driving prevention. HIGHLIGHTS INCLUDE: • A swift and innovative pivot to virtual candlelight vigils, support groups, victim services, Law Enforcement Recognition events and Walk like MADD® events due to the COVID-19 pandemic. • MADD’s deep dive into behaviors and perceptions of marijuana-impaired driving through a nationwide survey conducted by IPSOS, a global leader in market research, in partnership with State Farm and General Motors. • The publication of the 40th Anniversary Issue and reboot of the MADDvocate® magazine. • The U.S. House of Representatives’ passage of landmark legislation, Honoring Abbas Family Legacy to Terminate (HALT) Drunk Driving Act, to require drunk driving prevention technology in all new vehicles. While MADD’s 40th anniversary year marked a historic opportunity to recognize our incredible volunteers and lifesaving progress; we have much more work to do. We will never stop until we reach a day when there are zero deaths and zero injuries caused by drunk and drugged driving.
HEATHER GERONEMUS Chair of the Board
2 Annual Report
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