Stubborn – My wife suggested that I add this section. Just for the record, I prefer to call it driven, however, my wife knows me best and can give an uncensored opinion. Yes, entrepreneurs are stubborn! We are like a dog with a bone, we do not give up easily. This is a positive, as we are deter- mined to put as much effort into our projects as needed to ensure they do not fail. We will work day and night to turn it around and we will secretly enjoy it! When we believe in something, we out
work, out hustle, outperform virtually anyone or anything that stands in the way of our business success. I know this may sound arrogant, and it kind of is, unless you understand the level of stubbornness (or drive) of an entrepreneur. We are the people who take the risk, place our name on the company, and will go through hell and high water before admitting defeat. Failure is physically painful for us and we are fiercely deter - mined to prevent the pain of defeat. This is one reason why our economy is built on capitalism and small business, because entrepreneurs want nothing less than success and to strengthen the economy. That is my two cents from an optimistic, positive, problem solving, risk taking, stubborn entre- preneur. I hope you enjoy this article and got a glimpse into the personality of an entrepreneur.
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JUNE 2021 • SPOTLIGHT ON BUSINESS MAGAZINE
SPOTLIGHT ON BUSINESS MAGAZINE • JUNE 2021
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