missing items giving a bad impression of the restaurant even though we have no control over it.” Worse yet is that any issues with the order get charged to the restau- rant, pushing the 30 percent app fees even higher. “In our expe- rience as many as 1 in 10 orders placed through apps has an issue,” says Wheatley “which is outrageous compared to our in-house efforts where the error margin is approximately 1 in
1 Step
1 Step
Use A Del i very App You order your
Order Di rect Check the restaurant's website to see if they offer delivery, or you can always pick-up your order.
meal through one of the leading food delivery apps.
Step
Step
You may only pay a small amount for the delivery fee but often there are various surcharges added by the delivery app, and many restaurants charge more for items to help offset the app fees. Your order ends up costing you more than you thought. Hidden And Ext ra Fees Did you know that restaurants typically pay between 20% - 30% of your order in fees? Historically, restaurants have very low profit margins and these fees can really hurt the restaurant. Restaurant Pays Fees
Instead of being nickel and dimed with all manner of fees, you pay one flat delivery charge for your order. Flat Del i very Fee
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delivery where the only point of contact for the restaurant is the delivery driver. Which brings up another issue with third-party delivery apps.
50.” To make matters worse some restaurants are unwilling participants and are listed for these third-party delivery apps without their consent. The convenience of ordering through third party delivery apps hurts independent, local restau- rants and takes most revenue to their headquar- ters, based elsewhere in Canada or the USA, not in Nova Scotia. The Nova Scotia government has announced capping the delivery fees for 3rd party apps tem- porarily which is a step in the right direction for local businesses using these services, however the way in which this will be implemented and or enforced has not been communicated yet. The bottom line remains that the best way to show support for your local restaurant is to always order direct whenever that is an option. We along with Guerra and Wheatley hope that EatsNotApps.com will aid hungry Haligonian find a local eatery offer amazing foods and alter - native delivery and take-away methods to help these local restaurants and their staff survive the Covid-19 cloud, while supporting the local economy and in most cases saving themselves money all at the same time. Making it a win-win for restaurateurs and customers.
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Step
Restaurants have control over what they pay, and are able to maintain their bottom line. Restaurant Keeps Profit
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“the problem was down to educating the consumer about the impact their use of these apps is having on the eateries.” As a restaurateur, do you want your only point of contact with a customer be a driver, who is trying to make ends meet by transporting as many orders from different apps and restaurants as possible. I know the places that I order from all have in-house delivery staff that I have come to know over the years, long before the Covid-19 cloud hit the restaurant business. They know me and I know them, it is like a family friend knocking on the door, but better because I am hungry, sometimes even hangry, and they are bringing me food hot and ready to eat. “At Boneheads we have seen drivers carrying as many as 10 orders,” Wheatley added. “The food sometimes arrives cold or with misplaced/
4 Step
4 Step
Dr i vers Lose Out Too Often delivery drivers for these apps
Dr i vers Keep Thei r Pay Driver's keep the entire
make less than minimum wage. Some don't even make enough to cover their vehicle expenses.
delivery fee and all of the tips. This gives them a higher and more predictable wage.
5 Step
5 Step
$$ Into Corporate Pockets The money made by delivery apps goes
Your Money Stays Local When you order directly from the restaurant, the money you spend stays within your community and supports the local economy.
into larger corporate pockets, often out of the province and even out of the country.
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Step
You Receive Your Food Your food arrives but you have unintentionally paid more, wiped out the restaurant's profits, contributed to the exploitation of the driver and sent money out of your community.
You Still Get Your Food You still receive your food but now you've saved the restaurant from paying those high fees, helped
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provide a livable wage for the delivery driver and kept your money local!!
Copyright 2021 Eats Not Apps
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JUNE 2021 • SPOTLIGHT ON BUSINESS MAGAZINE
SPOTLIGHT ON BUSINESS MAGAZINE • JUNE 2021
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