EXAMPLE DATES & DEADLINES *This references the minimum/latest when each of the checkpoints is expected to take place.
Monday
Tuesday
Wednesday
Thursday
Friday
19 Banner ad & other marketing materials due
20 Last day for ZG to submit webinar for CE credit 27 Standalone email blast
21 Event registration goes live on ZG Learning page
22
23
26
28
29
30
Oct 3 Banner ad in TZL email blast
4
5
6
7
10
11
12 Social Media
13
14
17
18 Social Media
19 Attendees reminder emails
20 Webinar - live event
21
DRY RUN
POST-EVENT EXPECTATIONS
Within about one business day after the live webinar, Zweig Group will: • Send you the final registration report, as well as attendee report • Send you all the poll questions & answers, if applicable • Send you the recording of the webinar in .mp4 format • Send one (1) follow-up email to attendees that includes a certificate of completion, and any other relevant materials from sponsor
Any other post-event follow-up or “thank-you” message beyond the certificate of completion is the sponsor’s responsbility - an opportunity for a direct touchpoint with the leads.
ON-DEMAND ACCESS (UPGRADE)
If you have opted to have Zweig Group host your webinar on-demand, meaning that your content will remain accessible on the Zweig Group Learning page after the live event: • Please allow up to two business days for the recorded content to be posted • Please provide a 10-question quiz, with answers, so that on-demand audience can receive PDH and/or AIA LU credit. Zweig Group will host and grade the quiz, and offer completion of certificate to those who pass the quiz • Zweig Group will continue to share any new leads/registration • On-demand content will stay live for at least one calendar year on the Zweig Group Learning page. As a courtesy, Zweig Group will notify you before removing your content
2
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