Leadership in Action - US English - 202101

TIP: Use old Facebook messages to build your business.

TIP: Give new Facebook friends a virtual handshake.

I may rattle a few cages by saying this, but I’m going to say it because it’s true: It is okay that you are networking on Facebook. It is okay if you’re not looking for a new best friend because they probably aren’t either. Just be genuine, open, and honest. Be transparent and be relatable. I can tell you that Facebook is work, but it is real connection, it has consistency, it has infinite potential, and it is worth it.

It’s a good idea to scroll back in Messenger, and I mean scroll way back! I’ve talked to people who I last talked to maybe two years ago when they said no . It makes a lot of sense right now to reach out again and say, “Hey, listen, I know that two years ago when we were chatting, it was the wrong time. Melaleuca was not a fit for you. But I’ve been finding a lot of people would rather do their shopping from home in their jammies. And you know what? The bonus is we have hand sanitizer!” A lot of people are either coming back to Melaleuca or are now saying yes .

When I send a friend request to someone, I promise you I do nothing until that friend request is accepted. When it is, I give them a virtual handshake in the form of a quick little voice message. In that message, I’m transparent about why I sent the friend request because it takes a lot of pressure off down the line when you want to approach them. Do you want somebody to think that you sent them a random friend request by chance or because you’re just looking for a new best friend? I want them to know it was very purposeful and I’m networking with intention. So I say, “Hey, thanks for accepting the friend request. I really appreciate it. I do a lot of intentional networking with the work that I do from home. I’m kind of picky about who I connect with. I noticed that we both had the [cooking] group in common, and I was enjoying some of your posts. I think we’re cut from the same cloth and would just love to hear a little bit more about you. And again, just thanks for accepting the friend request. Hope you’re having a great day.”

JANUARY 2021 | MELALEUCA.COM 37

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