point of contact to booking me as a speaker. I learned to create compelling proposals that addressed each client’s specific needs, follow up promptly, and negotiate terms effectively. Setting the right price for my services was challenging. Initially, I undervalued my worth. Through market research and understanding the unique value I provided, I adjusted my pricing to reflect my expertise and experience. I’ll always remember the first time I confidently quoted a higher fee, and the client accepted without hesitation. It was a turning point that reinforced the importance of valuing my work.
referrals. These efforts paid off, leading to more engagements and a growing network of satisfied clients. One memorable example was a corporate client who booked me for an annual leadership retreat. After the event, they were so impressed that they referred me to three other companies. That one engagement snowballed into multiple opportunities, demonstrating the power of building long-term relationships. Continuous Improvement and Learning Seeking feedback and investing in professional development were ongoing practices. Regularly asking for feedback helped me refine my presentations and services. Attending workshops and conferences, hiring a speaking coach, and staying updated on industry trends ensured I stayed ahead of the curve.
I remember one workshop where I learned advanced storytelling techniques. Incorporating these techniques into my speeches transformed my delivery and captivated audiences in new ways. It was a reminder that there’s always room for growth.
Embrace the Journey
Running a successful speaking business requires a comprehensive approach
beyond the stage. Establishing a solid brand, implementing effective marketing strategies, mastering sales techniques, and continuously improving are all part of the journey. Speaking is just one part of the puzzle— to truly succeed, you must run your speaking business like a business. If you’re ready to take your speaking business to the next level
Building Long-Term Relationships
Repeat business and referrals are vital for sustained success. I focused on exceeding expectations, staying connected with past clients, and asking for
Speaker Life
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