so much that she sent three giant boxes of her fabulous organic skincare and product line. Her company continues to advertise her beautiful products in our in- flight magazine, Legacy Quarterly.
Tommy Thayer of KISS
And then there was Tommy Thayer from KISS. Meeting Tommy was like a dream come true. We met several times at Alice Cooper’s Charity events. Working with a rock legend like Tommy not only elevated my reputation but also taught me the value of authenticity and passion in everything I do. He posted the magazine article on the Kiss Website and on X (Formerly known as Twitter). We had so many Kiss fans who reached out saying they loved the article. Landing Speaking Engagements: Using Leverage to Amplify My Message Speaking engagements are powerful platforms for sharing messages, building brands, and connecting with audiences. Leveraging my existing relationships and visibility has been key to securing these opportunities. Story: From Attendee to Keynote Speaker Years ago, I attended a major industry conference as an attendee. I used this opportunity to network and build relationships with the organizers and key
This cover story highlighted my work and positioned me as a thought leader in the industry. This feature’s visibility caught several celebrities’ attention and led to more celebrity interviews. It also allowed me to build a relationship with Robert Kiyosaki, and he became a friend and a client of our jet charter company, Legacy Jets. Last year, Robert spoke at the 7th annual Speaker Life Summit.
speakers. By leveraging my brand’s credibility and the relationships I had built over the years, I pitched myself as a potential speaker for the next conference. My proposal was accepted, and I went from being an attendee to delivering the keynote speech. This speaking engagement boosted my PR profile and led to additional invitations to speak at other high- profile events. Story: Leveraging Testimonials and Endorsements Another strategy I employed was leveraging testimonials and endorsements from influential figures I had connected with over the years. After successfully collaborating with a well-known business leader, I requested a testimonial highlighting our work. Prominently displayed on my website and marketing materials, this endorsement significantly boosted my credibility. Impressed by the endorsement, event organizers began reaching out with speaking invitations. These engagements have allowed me to share my expertise with a broader audience and solidify my position as a thought leader.
Ed Mylett and Andy Frisella
I featured a cover story for Legacy Quarterly (in-flight magazine for Legacy Jets) featuring Ed and Andy. They loved the cover story so much that they granted me a second interview for Speaker Life Magazine. Imagine my surprise when I came home to a giant box filled with Arete Syndicate clothing and a Thank You note.
Suzanne Somers
Another incredible connection was with Suzanne Somers. I was blessed to be one of the last people to interview Suzanne before her untimely demise. We made a connection, and she was thrilled with the article and cover
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