Bobst Signs To drupa Packaging Initiative
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drupa has launched of the touchpoint packaging initiative for drupa 2020, which will take place from June 16-26, 2020. The ambitions of drupa touchpoint packaging are to provide insights into packaging design and pro- duction based on consumer needs and use, display the latest solutions and applications, and show how future packaging and design will deliver additional value, stimuli and growth opportunities. Bobst has signed on to be an active contributor to the project. The company believes that the role of packaging is evolving, and the way brands design, pack and distribute products is changing. Showcasing the trends of packaging will help con- verters visualize the directions packaging production are taking. Bobst serves the labels, flexible packaging, folding carton and corrugated boards markets, and the company will provide samples from ideation to finish, working in close cooperation with packaging design- ers and students to implement these innovations. In other news, European packaging solutions com- pany CPC has invested in four machines from Bobst. CPC Packaging was founded in 1986 and has 650 employees across nine factories in France and Ger- many.With sales of 140 million Euros across Europe, CPC has provided a one-stop-shop offer of cartons, flexibles and labels for many years. AWA Unveils Latest Market Study AWA Alexander Watson Associates has published a new in-depth study of the sleeve labeling market.The research report, AWA Global Sleeve Label Market Study 2018 , is an update on the current status in this market, and it confirms that sleeve labeling technolo- gy has established itself in a relatively shor t timescale. Today, sleeve labeling claims around 18 percent of the overall global label market. It is a ma- turing technology but growth is still strong at an an- nual 5.5 percent rate. As the study documents, most of the volumes are in heat shrink sleeves, represent- ing around 88 percent of usage, and with the Asian region claiming the highest volumes. Across all the sleeve label formats — heat shrink, stretch sleeve, ROSO MD sleeve, and RFS MD sleeve — the major end use market sector is beverages at 66 percent of volumes, with food-related applications today in second place at 19 percent. AWA is also hosting an Introduction to Heat Shrink Labeling Technologies Workshop in Minneapolis, Min- nesota, on November 13-14.
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4 August 6, 2018 Flexo Market News
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