VitrA Design Update #1



Welcome to the first Design Update from VitrA, bringing you the very latest in bathroom design and innovation.

I n this issue we take a look at some of the factors influencing bathroom design today, introduce you to some technological advances, and provide updates on collaborations with leading designers from around the world including a ‘furniture-based’ collection from Terri Pecora. We report on modular bathroom innovation, trace the legacy of mid-century modern, and focus in on design for third-age living. We’ll also show you around our world-class Innovation Centre – the heart of our main manufacturing plant – and introduce Erdem Akan, our design director. VitrA is a Turkish bathroom brand with a global presence, working in markets across the world. Our long-standing experience and range of specialist manu- facturing capabilities mean we offer architects and designers an exciting range of products.

This is an exciting time for VitrA and we’re delighted to announce some new cultural partnerships here in the UK. In 2018 we partnered with Open City’s Green Sky Thinking conference to bring together design profes- sionals, thought leaders, academics and politicians to explore sustainable futures alongside a week-long programme of events. We’re also delighted to be part- nering with the RIBA on its 2018-20 Talks Series. In addition, we’ll be launching new products at Design Junction as part of the London Design Festival. We look forward to meeting you.

VitrA – Design Update No.1


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