TRENDS
The architectural bones of Cracco Portofino come from Milanese Studio Peregalli, which revived the charm of the former Ristorante Pitosforo when the restaurant opened in 2021. Now, with Swarovski’s intervention, the seaside locale feels fresh yet timeless, merging crystal, color, and cuisine into one elevated summer scene. This activation also marks a milestone in Swarovski’s 130th anniversary celebrations and underscores Engelbert’s push into a bolder, more youthful identity. Since 2020, she has led This activation also marks a milestone in Swarovski’s 130th anniversary celebrations and underscores Engelbert’s push into a bolder, more youthful identity. collaborations from Kim Kardashian’s Skims capsule to Ariana Grande co- creations and launched lab-grown diamonds, signaling Swarovski’s move firmly into the luxury arena. With new flagship boutiques in Shanghai, Zurich, New York, and Seoul, the brand balances its heritage with a playful edge. With over 6,600 points of sale worldwide, including 2,300 owned, Swarovski’s Portofino takeover feels like a countdown to a summer-long romance with the Italian coast. For crystal lovers and foodies alike, it’s a moment to savor before the season slips away. EC
22
EC Magazines | Hong Kong Edition 2025
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