Board Converting News, June 30, 2025

TICCIT Program: (CONT’D FROM PAGE 18)

mated 5,000 students through a multi-location initiative. Their expansive reach emphasized the profound impact the packaging industry can have on education and envi- ronmental awareness. “TICCIT isn’t just about planting trees—it’s about plant- ing awareness, action, and a sense of environmental re- sponsibility in the next generation,” said Emily Leonczyk,

mitment to environmental education at scale. • PPC headquarters in Springfield, Massachusetts, joined in the effort by visiting two local schools to deliver the TICCIT program firsthand. Together with educators, PPC staff planted over 100 saplings and inspired young minds with stories about renewable materials and the many exciting careers available in the packaging indus- try. It was a joyful reminder of the power of community engagement and the lasting impression we can make when we connect students to purpose-driven work. • RRD‘s dedication to TICCIT was on full display, with 4–6 plants across their network hosting events in cel- ebration of Earth Day. In total, RRD engaged 271 stu- dents, pairing their packaging expertise with a focus on environmental impact. • Southern Champion Tray made a remarkable differ- ence by engaging more than 800 students across its Chattanooga and Mansfield locations. Their large-scale events showcased the power of TICCIT to bring com- munities together around sustainability. At W.H. Leary Co., Inc., 220 students participated in a thoughtful and enthusiastic TICCIT event, helping spread the word about the importance of sustainability in pack- aging. And Smurfit Westrock set the bar high with one of the largest TICCIT outreach efforts to date, engaging an esti-

Executive Director and Vice President of the Paperboard Packaging Council. “By connecting students with the re- newable nature of paperboard and the importance of sus- tainability, our members are not only giving back to their communities—they’re helping shape a future workforce that values innovation, stewardship, and circular thinking. That’s a legacy we’re proud to support.” To learn more about the TICCIT program and how your company can get involved in 2026, visit ticcit.info .

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June 30, 2025

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