AFFILIATE ADVERTISING GUIDE 2025
The Trex Vs. campaign is all about showing, not telling, how Trex outperforms the rest. From durability to design, we’re putting Trex to the test and making it easy for consumers to see the difference. The following materials bring that story to life, highlighting the products, benefits and bold visuals that make Trex the easy choice for outdoor living.
VIDEO
| 4 BRAND: VIDEO
®
You can tag the final few seconds of these TV (typically a logo, phone number and/or website) and radio spots with your company information. For help, BUNTIN, our advertising agency, can work with your media company or TV station, and for more information contact channelmarketing@trex.com.
You may view the national TV commercials on the Trex YouTube channel.
| 5
BRAND: VIDEO
®
40TH BIRTHDAY :30 COMMERCIAL
AVO: Decking and railing that’s ready for anything you throw at it. Or on it. Even John’s 40th. Trex. Performance-Engineered for your life outdoors.
WATCH HERE OR AT THE LINK BELOW
https://youtu.be/sPNlXn2QC60
REGIONALS :30 COMMERCIAL
AVO: Decking and railing that stands up to whatever you ask. And bends to your every whim. Trex. Performance-Engineered for your life outdoors.
WATCH HERE OR AT THE LINK BELOW
https://youtu.be/xYyLbzVdVx4
| 6 BRAND: VIDEO
®
40TH BIRTHDAY :25/:05 COMMERCIAL
AVO: Decking and railing that’s ready for anything you throw at it. Or on it. Even John’s 40th. :05 DEALER TAG (EXAMPLE): Find Trex at [Company Name].
WATCH HERE OR AT THE LINK BELOW
https://youtu.be/sPNlXn2QC60
REGIONALS :25/:05 COMMERCIAL
AVO: Decking and railing that stands up to whatever you ask. And bends to your every whim. :05 DEALER TAG (EXAMPLE): Build with Trex and [Company Name].
WATCH HERE OR AT THE LINK BELOW
https://youtu.be/xYyLbzVdVx4
| 7 BRAND: VIDEO
®
REGIONALS :22/:08 COMMERCIAL
AVO: Decking and railing that stands up to whatever you ask. And bends to your every whim. :08 DEALER TAG (EXAMPLE): Visit [Company Name] today to find the Trex decking that’s right for you.
WATCH HERE OR AT THE LINK BELOW
https://youtu.be/xYyLbzVdVx4
| 8 BRAND: VIDEO
®
40TH BIRTHDAY :15/:05 COMMERCIAL
AVO: Decking and railing that’s ready for anything you throw at it. Even John’s 40th. :05 DEALER TAG (EXAMPLE): Find Trex at [Company Name].
WATCH HERE OR AT THE LINK BELOW
https://youtu.be/-DFpJF8TQaA
REGIONALS :15/:05 COMMERCIAL
AVO: Decking and railing that stands up to whatever you ask. And bends to your every whim. :05 DEALER TAG (EXAMPLE): Build with Trex and [Company Name].
WATCH HERE OR AT THE LINK BELOW
https://youtu.be/tN8hxoGSTxQ
RADIO
| 10 BRAND: RADIO
®
40TH BIRTHDAY :25/:05 RADIO
AMBIENT SFX: Sounds of an outdoor gathering – chatter, laughter, music playing and the sound of happy birthday wishes being given in the background.
AVO: Trex decking and railing is ready for whatever you can throw at it. Or on it – even that 40th birthday party the whole neighborhood is still talking about. So if you’re looking to get more from every moment spent outdoors, trust the brand that makes the most of outdoor living. From decking and railing to lighting, every product Trex makes is Performance-Engineered for your life outdoors.
DEALER TAG: TBD
| 11 BRAND: RADIO
®
DURABILITY :25/:05 RADIO
AMBIENT SFX: The thunk of a soccer ball hitting a deck, a dog barking, a drink being knocked over. Laughter.
AVO: Life doesn’t wait for perfect conditions, and neither should your deck. Trex decking is Performance- Engineered to handle real life. From cleats to claws, spilled wine to scraping chairs, Trex doesn’t crack, splinter or flinch. It just holds strong and keeps looking great for years to come. So when you’re ready for a deck that takes on daily chaos like a champ, choose the brand that’s built to outlast the rest. Trex. Performance- Engineered for your life outdoors.
DEALER TAG: TBD
| 12 TRANSCEND LINEAGE: RADIO
®
SUNCOMFORTABLE :25/:05 RADIO
AMBIENT SFX: Sounds of people enjoying life outdoors - laughter, distant sounds of kids yelling “cannonball” and splashing into a pool, etc.
AVO: There’s nothing better than getting outside on a sunny day. That’s why Trex went to the lab, simulating full summer sun at high noon. The result? Decking with SunComfortable heat-mitigating technology, engineered to reduce heat buildup by up to 35 degrees compared to our original boards. While actual temp reduction may vary by color, use and weather, one thing doesn’t change: Trex keeps the good days going. Trex. Performance-Engineered for your life outdoors.
DEALER TAG: TBD
DIGITAL
| 14
BRAND: DIGITAL GIF (DURABILITY)
®
300 x 250 rotating gif pictured above, but these can be versioned out to other standard display sizing including 160 x 600, 728 x 90, 300 x 600, and for mobile, 320 x 50 and 300 x 50. Please let us know the sizes needed upon request.
| 15 BRAND: DIGITAL GIF (DURABILITY)
®
300 x 250 rotating gif pictured above, but these can be versioned out to other standard display sizing including 160 x 600, 728 x 90, 300 x 600, and for mobile, 320 x 50 and 300 x 50. Please let us know the sizes needed upon request.
| 16 BRAND: DIGITAL STATIC (DURABILITY)
®
300 x 250 static jpeg pictured above, but these can be versioned out to other standard display sizing including 160 x 600, 728 x 90, 300 x 600, and for mobile, 320 x 50 and 300 x 50. Please let us know the sizes needed upon request.
| 17
BRAND: DIGITAL GIF (SUNCOMFORTABLE™)
®
300 x 250 rotating gif pictured above, but these can be versioned out to other standard display sizing including 160 x 600, 728 x 90, 300 x 600, and for mobile, 320 x 50 and 300 x 50. Please let us know the sizes needed upon request.
| 18
BRAND: DIGITAL GIF (SUNCOMFORTABLE™)
®
300 x 250 rotating gif pictured above, but these can be versioned out to other standard display sizing including 160 x 600, 728 x 90, 300 x 600, and for mobile, 320 x 50 and 300 x 50. Please let us know the sizes needed upon request.
| 19
BRAND: DIGITAL STATIC (SUNCOMFORTABLE™)
®
300 x 250 static jpeg pictured above, but these can be versioned out to other standard display sizing including 160 x 600, 728 x 90, 300 x 600, and for mobile, 320 x 50 and 300 x 50. Please let us know the sizes needed upon request.
| 20
BRAND: DIGITAL GIF (MARINE)
®
LOGO
LOGO
300 x 250 rotating gif pictured above, but these can be versioned out to other standard display sizing including 160 x 600, 728 x 90, 300 x 600, and for mobile, 320 x 50 and 300 x 50. Please let us know the sizes needed upon request.
| 21
BRAND: DIGITAL GIF (MARINE)
®
300 x 250 rotating gif pictured above, but these can be versioned out to other standard display sizing including 160 x 600, 728 x 90, 300 x 600, and for mobile, 320 x 50 and 300 x 50. Please let us know the sizes needed upon request.
| 22
BRAND: DIGITAL GIF (RAILING)
®
300 x 250 rotating gif pictured above, but these can be versioned out to other standard display sizing including 160 x 600, 728 x 90, 300 x 600, and for mobile, 320 x 50 and 300 x 50. Please let us know the sizes needed upon request.
| 23
BRAND: DIGITAL GIF (RAILING)
®
300 x 250 rotating gif pictured above, but these can be versioned out to other standard display sizing including 160 x 600, 728 x 90, 300 x 600, and for mobile, 320 x 50 and 300 x 50. Please let us know the sizes needed upon request.
| 24
BRAND: DIGITAL STATIC (RAILING)
®
LOGO
300 x 250 static jpeg pictured above, but these can be versioned out to other standard display sizing including 160 x 600, 728 x 90, 300 x 600, and for mobile, 320 x 50 and 300 x 50. Please let us know the sizes needed upon request.
| 25
BRAND: DIGITAL GIF (SIGNATURE® V1)
®
LOGO
LOGO
300 x 250 rotating gif pictured above, but these can be versioned out to other standard display sizing including 160 x 600, 728 x 90, 300 x 600, and for mobile, 320 x 50 and 300 x 50. Please let us know the sizes needed upon request.
| 26
BRAND: DIGITAL GIF (SIGNATURE® V2)
®
LOGO
300 x 250 rotating gif pictured above, but these can be versioned out to other standard display sizing including 160 x 600, 728 x 90, 300 x 600, and for mobile, 320 x 50 and 300 x 50. Please let us know the sizes needed upon request.
| 27
BRAND: DIGITAL GIF (LINEAGE®)
®
LOGO
300 x 250 rotating gif pictured above, but these can be versioned out to other standard display sizing including 160 x 600, 728 x 90, 300 x 600, and for mobile, 320 x 50 and 300 x 50. Please let us know the sizes needed upon request.
SOCIAL
| 29 BRAND: SOCIAL (DURABILITY)
®
VERSION 1: DURABILITY
HEADLINE: Trex vs Real Life
BODY: Trex stands up to messy weekends, wild weather, backyard chaos and all. No warping. No rotting. No splinters. Just a deck built to take it.
DESCRIPTION: Built to last decades.
CTA: Learn more
| 30 BRAND: SOCIAL (SUNCOMFORTABLE™)
®
VERSION 2: SUNCOMFORTABLE™
HEADLINE: Trex vs Sunny Days
BODY: Sun’s out? No problem. Trex decking with SunComfortable™ heat-mitigating technology helps keep surfaces cooler* in the sun. Ready for sun-soaked days.
DESCRIPTION: Stay cooler. Play longer.
CTA: Learn more
| 31 BRAND: SOCIAL (MARINE)
®
VERSION 3: MARINE
HEADLINE: Trex vs Dock Life
BODY: Waterfront living deserves 100% submersible decking that holds up. Trex stands strong against saltwater, storms and everything life throws its way.
DESCRIPTION: Made for the water.
CTA: Learn more
| 32 BRAND: SOCIAL (RAILING)
®
VERSION 4: RAILING
HEADLINE: Trex vs The Lean Test
BODY: Built for the leaners, the loungers and the late-night storytellers, Trex railing stays strong through it all and looks good doing it.
DESCRIPTION: Explore Trex railing.
CTA: Learn more
| 33 BRAND AWARENESS: SOCIAL (1200 X 1200)
®
| 34 BRAND AWARENESS: SOCIAL (1200 X 1200)
®
| 35 BRAND AWARENESS: SOCIAL (960 X 1200)
®
| 36 BRAND AWARENESS: SOCIAL (960 X 1200)
®
| 37 BRAND AWARENESS: SOCIAL (1200 X 628)
®
| 38 BRAND AWARENESS: SOCIAL (1200 X 628)
®
| 40 PRINT: DURABILITY
®
| 41 PRINT: DURABILITY
®
| 42 PRINT: SUNCOMFORTABLE™
®
| 43 PRINT: MARINE
®
| 44 PRINT: MARINE
®
| 45 PRINT: RAILING
®
| 46 PRINT: SIGNATURE®
®
| 47 PRINT: LINEAGE®
®
| 48 PRINT: RAILING
®
| 49 PRINT: RAILING
®
VEHICLE WRAPS
| 51 BRAND: VEHICLE WRAPS (TRUCKS)
®
OPT 1
OPT 2
These designs can be applied to any vehicle make/model. Please send a template for your truck, or let us know your make, model and year upon request.
| 52 BRAND: VEHICLE WRAPS (TRUCKS)
®
OPT 3
OPT 4
These designs can be applied to any vehicle make/model. Please send a template for your truck, or let us know your make, model and year upon request.
| 53 BRAND: VEHICLE WRAPS (TRAILERS)
®
OPT 1
OPT 2
These designs can be applied to any vehicle make/model. Please send a template for your trailer, or let us know your make, model and year upon request.
| 54 BRAND: VEHICLE WRAPS (TRAILERS)
®
OPT 3
OPT 4
These designs can be applied to any vehicle make/model. Please send a template for your trailer, or let us know your make, model and year upon request.
| 55
®
THANK YOU
Page 1 Page 2 Page 3 Page 4 Page 5 Page 6 Page 7 Page 8 Page 9 Page 10 Page 11 Page 12 Page 13 Page 14 Page 15 Page 16 Page 17 Page 18 Page 19 Page 20 Page 21 Page 22 Page 23 Page 24 Page 25 Page 26 Page 27 Page 28 Page 29 Page 30 Page 31 Page 32 Page 33 Page 34 Page 35 Page 36 Page 37 Page 38 Page 39 Page 40 Page 41 Page 42 Page 43 Page 44 Page 45 Page 46 Page 47 Page 48 Page 49 Page 50 Page 51 Page 52 Page 53 Page 54 Page 55Made with FlippingBook Online newsletter maker