PowerPoint Presentation

Hotel Jen

BrandPlatform

BRAND EXPRESSION

BRAND POSITIONING

BRAND VISION

BRAND MISSION

Toinspire travellersto find fresh, interesting perspectives by sparking unscripted exploration on every trip.

Toenable curious travellers to go beyond the surface and create their own travel memories.

Helping travellers unravel the city, meet the locals and elevate the ordinary.

SeizetheStay

CORESERVICEVALUES: Simple pleasures / Easy Efficiency / Ingenious Ideas

COREEXPERIENCE VALUES: Senseof Adventure / UrbanEnergy

BRANDPILLARS: Local Rituals / After Hours / Get. Set. Eat. / Jen-WhyArt

PERSONALITYATTRIBUTES: Sincere / Spirited / Energetic

57

Made with FlippingBook - Online Brochure Maker