Marketing Strategy
BRANDING
My overall branding is up-to-date and relevant.
My brand is consistent across ALL my marketing channels (website, social media, emails, etc.).
My overall branding is up-to-date and relevant.
My logo, colors, and fonts are clear and recognizable.
WEBSITES My website is mobile-responsive and displays correctly on all devices.
My clients/prospects can easily navigate my website, with clear calls to action and functionality.
My website loads quickly and performs well.
I have secure and updated website hosting and SSL certification.
My contact information and forms are functional and up to date.
My website content reflects the voice of my business and aligns with my brand values.
LOCAL SEO My business is easy to find when clients/prospects search online.
My “Google Business” profile is current, verified, and includes positive reviews.
I have claimed and optimized my local listings (Google, Yelp, Bing).
I have SEO optimized Google Business posts to help educate Google on your businesss. CONTENT I have monthly or weekly blog content available for site visitors.
I create interesting, shareable content on my website/blog that engages visitors.
I use content marketing strategies including, videos to attract new visitors.
My content reflects my brand values, brand voice, and messaging.
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