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The Dishwasher Josephine Cochrane invented the first automatic dishwasher that involved a motor turning the wheel inside a copper boiler. How did she come up with this ingenious invention? She wanted a machine that would relieve housewives of the duty of washing dishes after every meal. Cochrane’s invention has evolved into the dishwashers that most of us have in our homes today.
Home Security Systems Marie Van Brittan Brown was a nurse who was often home alone at night. During the 1960s, there was a rise in the crime rate and a decrease in police responses, and she began to feel unsafe in her own home. With help from her husband, she created a camera powered by a motor that looked through the peepholes in her front door. The alarm was paired with a monitor in her bedroom and an alarm button. This simple, effective design has since been transformed into full home security products, like Ring cameras! Monopoly The game we all know and love was created by Elizabeth Magie in 1904. She is an inventor and stenographer who created this game to educate people about monopolies, unchecked capitalism, and the negative effects of having vast sums of wealth. Monopoly was ranked as one of the best- selling games in 2020 and 2021, and to this day, Monopoly is still educating people.
All of these inventions are items that most of us use every day in our daily lives. There are so many strong and powerful women in this world. On March 8, be sure to thank the women in your life for everything they have done and continue to do for you. Sell Happiness Without Draining Yourself
HOW TO MAKE SALES FROM THE HEART
Selling happiness starts with possibility. Even when you and your employees don’t feel 100%, remember that happiness starts with a common truth: Anything is possible. When you’re happy, it can feel like the world is full of opportunities. That’s something you want to share with your customers, whether through friendly one-on-one interactions or through your marketing campaigns.
In life, you might feel pressured to smile even when you’re unhappy, and the same is true when trying to please customers in your business. As the best marketers know, happiness can’t be bought, but it can be sold. Selling happiness and fulfillment is something companies do every day — and for genuine, great reasons, too. But how do marketers display those positive feelings all the time? How do you remain an effective leader, fulfilled business owner, and ambitious individual when imposter syndrome strikes?
Give customers happiness, and give yourself purpose.
When a business sells happiness, it doesn’t always directly convert into happiness for anyone else. Maybe they’re not in need of your service or product and simply aren’t receiving your messaging the same way they will later. However, when you shift your focus from selling to providing people with a sense of happiness and/ or peace, you might surprise yourself with how meaningful and fulfilling your company’s content, marketing, and overall mission will feel for you and your team.
Don’t ‘trade’ your happiness every time. It’s hard to approach sales or marketing with a generous attitude if you’re already giving away a lot in your personal life. Do you ever exchange your money for temporary happiness, like a car that you can barely afford? What about spending too much time on certain tasks you dislike or with a group of friends you don’t really care for?
Make conscious decisions to trade your money, time, and effort for happiness — and nothing less. That means cutting out unhealthy decisions that might’ve been useful coping mechanisms at one point of your life but are no longer necessary to help you thrive.
Happiness can’t be bought, but it can be sold effectively to make the world a better place. We hope these tips will help make you and your team become more fulfilled marketers!
2 • www.TheSotoLawGroup.com
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