Main source of everyday information is changing
32%
28%
mobile
23%
23%
Bottom 3
Top 3
browsing
59% 51%
9%
Japan
Thailand Philippine
Sweden
10%
Kenya
51%
Finland
11%
Social media access
Thai access social media as a main source of information and news – highest in the world
N = at least 2000 for each market from 48 markets
Source : Oxford/Reuter, 2022
2020
2022
2018
Most interesting to
Topics that they are interested in
Entertainment & celebrity
35 and below
35+
35 and below
Education
Fun-. Satire news
Social justices-. race, gender
Culture -. music, book, film, art
Lifestyle - food, fashion, travel
Mental health & wellness
Science and technology
Sports
35 and above
Business, Financial, Economics
Crime, Personal security
Environment, climate change
Political
International news
N Under 35/35 (28,166)and older(65,266) All markets .
Local new – my region, city, town
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