RISE25 - August 2024

This Month’s Featured ‘Smart Business Revolution’ Podcasts

Scaling Your Agency for Exponential Growth

Strategic Messaging for Market Success

Jesse Gilmore is the President and CEO of Niche In Control, an agency helping overwhelmed agency owners simplify operations, develop their teams, and rapidly scale without sacrificing their lives. With a rich background in various businesses and extensive experience in corporate HR and

Ginger Zumaeta is the Founder and CEO of Motive3, a brand positioning,

communications, and storytelling firm that advises businesses on

effectively positioning and communicating big ideas. With over 20 years of experience in marketing and brand design, she is a three-time Emmy Award-winning writer and producer recognized for her innovative approach to marketing and storytelling. Starting her career in television and rising to Vice President at NBC, Ginger transitioned into entrepreneurship, crafting effective strategies for startups to Fortune 500 companies. She has worked with renowned brands such as Coca-Cola, Verizon, Union Bank, and Infinity Insurance. Tune in to this episode of the “Smart Business Revolution Podcast” as John Corcoran interviews Ginger Zumaeta about her experiences developing effective positioning and branding strategies. They discuss Ginger’s entrepreneurial journey, her rise from receptionist to VP at NBC, and the value of strategic messaging in business.

systems, he brings a unique perspective to the agency landscape. He’s the author of “The Agency Owners Guide to Freedom,” which provides agency owners with strategies to escape the time for money exchange. Jesse also hosts the “Leverage for Growth” podcast and has created a popular digital newsletter for agency CEOs. Tune in to this episode of the “Smart Business Revolution Podcast” as John Corcoran interviews Jesse Gilmore about his strategies for scaling and sustaining growth in marketing agencies. They delve into the significance of learning from previous business failures, how to balance personal relationships with entrepreneurial pursuits, and how to identify and address bottlenecks in your agency business. Special Shoutouts: A few notable people on Jesse’s journey are Sam Oven and Corey Quinn.

Scan the QR code or visit the link to listen to the full episode. SmartBusinessRevolution.com/ strategic-messaging-for-market- success-with-ginger-zumaeta

Scan the QR code or visit the link to listen to the full episode. SmartBusinessRevolution.com/ scaling-your-agency-for-exponential- growth-with-jesse-gilmore

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