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Most people who hear about artificial intelligence (AI) conjure up an image of a robot acting and thinking on its own. However, it’s far more than that. AI systems are used by businesses to identify human behavior patterns and tailor marketing messages. They’re also used by health care professionals to provide diagnoses and monitor trends. And now, AI is being used for financial security.
How does AI help? It works with data faster and more accurately than a human ever could. By using AI to monitor financial transactions, a company can keep track of the real-time activity of its customers and verify its authenticity. For example, someone who makes a large withdrawal from their bank account might get an AI-generated call, text, or email seconds afterward to verify the transaction.
FRAUD DETECTION
AI can also predict and flag unusual activity associated with fraud. By combining two of its processes — data management and pattern identification — AI can pinpoint oddities within a person’s finances. For example, if a card is used for a purchase in America then used a few hours later for a purchase in another country across the world, AI can detect this suspicious activity almost immediately and send an alert to the cardholder. Additionally, AI is created to learn , which means that over time, it will become more attuned to what is or is not fraudulent activity. Artificial Intelligence is a powerful and beneficial tool for business owners and individuals alike. Read more about what AI is doing in the financial world at MarutiTech.com/ways-ai-transforming-finance .
RISK MANAGEMENT
Many are concerned about the risk of someone hacking into their bank accounts and cleaning them out. While that can happen at any moment, individuals often have a number of safeguards in place to protect their finances and mitigate this risk. The same is true for businesses, such as banks, credit card companies, or online retailers, though the risks are often far higher for these companies than they are for individuals.
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The other night while I was watching TV, I noticed a pattern. According to CNBC and the major networks, there’s only one good place to put your money: the stock market! As I watched, so-called “experts” talked about investing in companies I’d never even heard of. And it turns out the big media machines of radio, the internet, and newspapers tell the same story. If you follow the country’s largest financial companies, you know your investing is (or “should be”) limited to stocks, bonds, mutual funds, money markets, savings, and CDs. That’s the box you’re stuck in. Now, I don’t begrudge these financial companies or their in-house experts, but there is a problem with that idea: These companies want you to do what everyone else is doing. They hope you’ll follow the crowd and become a sheep on the investment path they’ve picked out instead of doing what’s best for you. They have a vested interest in keeping you locked in that tiny little
investment box with no opportunity (or hope) of investing in something other than what’s in their stash of goodies because that’s how they profit. But hasn’t history, especially recent history, taught us that the WORST investment decision you can make is choosing to invest the same way as everyone else? It’s time to break the mold and realize that you’re not stuck — you actually have the freedom to invest in your best interest, not the interest of big companies. My investment partners and clients have chosen not to be confined to the investment box. And guess what? They’re feeling very good about how their investments are doing and what the rest of 2020 holds. It’s pretty darn exciting. Like them, you also have a choice. You can choose to be a sheep, live your investment life according to someone else’s rules, and hope it all works out. Or you can seize the freedom you deserve and enjoy its spoils.
Those rewards are there for you. The question is, are you going to take them? When you’re ready, call or email me about what I have coming up in the second half of 2020. This will get the ball rolling for you. Ask that one simple question, and I’ll give you the tools you need to reach investment freedom, even in this economy! –Darin Garman
2 DARINGARMAN.COM
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