Hospitality Review Feb 2018 - Digital

Feature

Take charge of the future profitability of your venue

Choose the Right POS system to work with not against your business

Choosing the right POS system to work with your business is now more crucial than ever in determining the future growth and profitability of your venue. H&L’s POS system with its enhanced integration capabilities is designed not only to increase customer satisfaction but also create optimum profit, efficiency and ROI because of its seamless integration with services such as payment solutions, ordering solutions, bookings and table management, labour, inventory and cash management, to name a few. There is also a plethora of mobile apps continually being introduced including order ahead; delivery, takeaway and loyalty solutions which all currently need separate hardware and software to operate. The cost associated with additional hardware and software, together with counter space limitations and extra processing at the POS usually limits your choices as to what you can offer as a service to your customers. The answer is integration of any or all these mobile apps into a management middleware

linking directly to the POS. This not only streamlines the entire process but also eliminates the need for multiple hardware devices on the service counter. H&L provides this middleware via a gateway portal “DOSHII”. DOSHII caters for multiple application integration be that book and order ahead, order at table, payment, reservations, preauthorisation, loyalty and more. With DOSHII and H&L hardware and software venues can now make the decisions as to what apps and solutions suit their venue type to boost profitability, without the limitations of adding yet another system or terminal to the mix. There are also several other areas where POS integration will improve service delivery, efficiency and overall profitability: • Service mobility – tablets, mobile POS and self-ordering devices improve on floor efficiencies and “at table experience” for the customer • Bookings and payments – allows customers to book and pay a small deposit to lock in

the booking, and make it less likely they are a “no show” • Book and order ahead – busy customers who have a limited time to dine can take advantage of ordering at the time of booking saving precious time. • Bringing control to the POS keeping management at the front line - More management control and business intelligence available at the POS terminal will assist operators in making informed decisions. With over 30 years’ experience in hospitality POS, H&L continue to be at the forefront of developing solutions to assist venues in meeting the existing and emerging technology and integration requirements. For more information visit: http://bit.ly/2to2RKZ Burt Admiraal, CEO, H&L Australia 0418 550 005 burt@hlaustralia.com.au

April 2018 www.tha.asn.au

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