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2022 FRANCHISE INVESTMENT OPPORTUNITIES
PPORTUNITY
2022 FRANCHISE INVESTMENT OPPORTUNITIES
PPORTUNITY
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CONTENT
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WHY CHIROPRACTIC OUR STORY WHY 100% THE NUMBERS FRANCHISE MODELS FAQ
www.100PercentChiropractic.com www.100PercentFranchise.com
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Executive Offices & Training Headquarters: 18029 Calle Ambiente, Ste. 509 Rancho Santa Fe, CA 92067
Administration/Billing/Shipping: 100% INC. PO Box 1014 Rancho Santa Fe, CA 92067
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719.217.0895
VISION STATEMENT
100% Chiropractic builds dream practices and designs extraordinary lives. We take the raw passion of today’s chiropractic entrepreneur and provide a foundation of business systems that offer unlimited potential and possibilities. We are an exclusive tribe who offer one
another support, motivation, and inspiration to transform communities, and ultimately the world, through the miracle of chiropractic.
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Today’s patient is looking for more than pain management, they’re looking for ways to live life at its fullest potential—or as we like to say, “living life at 100%”. The “Wellness Revolution” in today’s society is growing exponentially. According to the most recent statistics published by the Global Wellness Economy Monitor, the United States is number one in consumer dollars spent on the Public Health, Prevention, and Personalized Medicine industry ($132 billion). The global wellness economy was valued at $4.9 trillion in 2019 and then fell to $4.4 trillion in 2020, due to the widespread impacts of the COVID-19 pandemic. It represented 5.1% of global economic output in 2020. As we emerge from the pandemic, GWI projects 9.9% average annual growth, with the wellness economy reaching nearly $7.0 trillion in 2025—making it one of the world’s fastest growing and resilient markets. Patients today are more educated, have more information immediately accessible, and want to understand more than ever the “why” behind their recommendations. Patients are ready to be inspired to not only be pain free, but to thrive in a life they have only dreamed of. A life where they are able to wake up every day with passion for their work, healthy relationships, sounder sleep, better sex, more energy, and overall happiness—as well as living that life pain free.
WHY CHIROPRACTIC
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WHY CHIROPRACTIC
The following are a few statistics about the chiropractic profession. They prove how this industry is thriving, and poised to launch to a significant portion of our healthcare system.
As a 100% franchise owner, you’ll have all the tools you need to build your dream practice, design your life, and experience the profitability that proven systems bring you.
35 MILLION EVERY YEAR CHIROPRACTORS TREAT OVER AMERICANS
1 MILLION ADJUSTMENTS PER DAY
$18 BILLION TOTAL INDUSTRY REVENUE 2021
People run the systems, systems run the business.
– Dr. Jason Helfrich
BILLION THERAPEUTIC MASSAGE $16.6
BILLION NUTRITIONAL SUPPLEMENTS
$48.4
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100% CHIROPRACTIC REVENUE
COVID
CHRONIC BACK PAIN
5 10 15 20 25 30 35 40 45
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MASSAGE THERAPY, CHIROPRACTIC, SUPPLEMENTS
16 MILLION ADULTS SUFFER FROM IT $50 BILLION SPENT ANNUALLY
26.7
MOST COSTLY HEALTH CONDITION IN THE US
18.6
11.8
9.6
5.6
$83.5 MILLION MEDICARE SAVE YEAR
US NATIONAL REVENUE
15.5 16 16.5 17 17.5 18 18.5
18.5
17.9
CHIROPRACTIC MASSAGE THERAPY
17.4
16.7
16.6
17.0
16.3
16.7
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80 PERCENT SUFFER FROM LOWER BACK PAIN AMERICANS
15.9
16.3
80%
16.2
15.9
15.8
15
2020 2021 2022
2016 2017 2018 2019
0
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SOURCE: https://hpi.georgetown.edu/backpain/
OUR STORY
100% Chiropractic first opened its doors in Colorado Springs, Colorado in 2004 with the simple idea to revolutionize the chiropractic profession. Could a chiropractic office become highly profitable while also moving the profession forward? Could it change the lives of their patients while implementing business systems and structures that would allow for the office to rapidly reach a profitable level? Could the owner of the office enjoy the benefits of having a positive impact on the community and feeling good about the services the office provides, all while making an incredible profit? The answer is YES! This is how the idea of 100% Chiropractic was born and we’ve never looked back.
The word quickly spread and soon one successful office turned to two, two to four, four to ten… to now well over a hundred!
Doctor Tribe in Colorado 2021 - Tough Mudder
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OUR STORY
To see exactly what’s going on here, let’s take a second to meet the founders. Doctors Jason and Vanessa Helfrich both graduated with honors from Palmer College of Chiropractic in 2004, then moved back home with their three young boys to open their first practice. They were both armed with doctorate degrees, but equally as important was their business knowledge and experience in the world of customer service. Prior to graduate school, Jason and Vanessa owned and operated their own restaurant, as well as managed a few big name franchises in the restaurant world. They learned first hand the importance of creating a memorable experience for the customer, providing an enjoyable atmosphere for employees, and always making the best first impression. Their focus quickly turned from providing the customer service and aesthetics of the restaurant business to that of healthcare. Chiropractic at its core is an incredible profession—it has the ability to dramatically change the quality of life for its patients, in the best way.
Drs. Jason and Vanessa Helfrich, Co-founders of 100% Chiropractic
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OUR STORY
Dr. Jason and Dr. Vanessa soon realized that the general population does not fully understand what chiropractic care can do. The relatively new art, founded in 1895, offers health benefits that have not yet been revealed to their fullest potential. During the development of 100% Chiropractic it became clear that part of the chiropractic experience would need to be introducing the profession in a way that shows patients not only the short term benefits of chiropractic care, but also the long term benefits of maintaining their care regiment. Essentially, we are teaching patients that true health is so much more than just pain management—it is also optimal social, mental, and physical well-being. After all, that is the definition of health! To thrive in this profession, 100% Chiropractic would have to inspire their patients to expect more out of their health. 100% Chiropractic works individually with patients to achieve their short-term health goals, as well as their long-term ones. This ultimately makes the difference between just living, and living well.
Today’s chiropractor should be able to own and operate a successful practice that aligns with their values AND provides them the opportunity to design their dream life. Work to live, not live to work. – Dr. Jason Helfrich
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OUR STORY
So how did we achieve this? Simply by asking our patients: what are your health goals? What would taking action to reach those goals look like? How would achieving those goals change your life? Dr. Jason and Dr. Vanessa quickly went to work on creating detailed systems to build a dynamic practice, and the rest is history!
100% Chiropractic Interior Office
All 100% Chiropractic Offices Utilize X-rays
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WHY 100%
Revolutionizing the profession isn’t just a goal—it’s a drive, a passion, and a need. It's what motivates Dr. Jason and Dr. Vanessa, as well as the entire 100% INC. team every day. Here’s how we are rewriting the rules on what a successful practice is. A SPECIALIZED “DO-IT-ALL” TEAM Consisting of SEO specialists, web designers, corporate trainers, IT support, social media experts, life coaches, office designers, marketing, graphic design, supplement distributors, legal advisors, and accounting professionals help take the guesswork out of running your franchise. TRAINING Weekly, monthly, and quarterly training sessions required for doctors and staff. The 100% corporate team and online platform are always available for assistance to support your practice growth and launch you to success!
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WHY 100%
QUARTERLY “TRIBE” MEETINGS This is where all doctors get together and present their numbers in front of their peers, inspire, team build, and stay 100% on fire! The CA’s and therapist’s even join us annually for an incredible weekend of office team building and personal development that is sure to take your practice to the next level. SYSTEMS THAT CREATE PROFITABLE PRACTICES 100% Systems have proven to create a higher collection per visit than competitors, allowing for higher profits, quicker returns, and happier doctors and staff through less burnout. STUNNING OFFICE LAYOUTS We provide five custom, high-end designer palettes (Farmhouse, City, Mountain, Sonoma, and Coastal) that are available for doctors to choose from. These layouts set the trend for the ultimate patient experience, and create energetic working environments for the staff, as well.
Las Vegas All-Company Tribe 2022
It doesn’t matter if you are a doctor, owner, or a franchise investor... 100% systems turn your passion to profit. – Dr. Jason Helfrich
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WHY 100%
IN-HOUSE BILLING COMPANY 100% EPIC maximizes collections for the offices and takes the worry and guesswork out of billing insurance, doctor credentialing, posting, and follow-up to maximize reimbursement. It’s like having your own insurance consultant with over 35 years of billing experience. ON-SITE MASSAGE / STRETCH THERAPY BUSINESS 100% Relax provides incredible profitability and further enhances the patients' customized experience and healing process—allowing our offices to tap into the multi-billion dollar business of massage/stretch therapy. EXTENSIVE NEW OFFICE TRAINING AND MONITORING Our corporate trainers will not only help hire your staff but lead them through a thorough training program with both online, in-person and in- office trainings. After your office is open, the corporate team monitors statistics closely to custom tailor your team's ongoing training needs. A TIGHT, FAMILY-LIKE ENVIRONMENT Lifelong friends that are like family, imagine hundreds of like-minded colleagues and mentors that understand the unique challenges that you face while building your dream practice.
Miami, FL Tribe 2019
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WHY 100%
OUR UNIQUE 100% NOMENCLATURE This sets the tone for how we practice. We don’t “exam”, we discover . We don’t “report”, we empower . We don’t just give someone their first adjustment, we give them a “ Life Changing Adjustment ”. 100% is a culture, a movement, and a vision of what a dream office can be. OUR OWN LINE OF NUTRITIONAL SUPPLEMENTS This enhances the patients healing process and optimizes profitability for our owners. Rest assured that 100% only puts their name behind the highest quality nutritional supplementation on the market. CHIROHD ChiroHD is a one-of-a-kind Cloud-based software designed around the 100% practice with features such as ease of reporting at the touch of a button, statistics on your practice, concise and organized inventory, smartphone check-in, integrated online paperwork to optimize patient experience, and so much more!
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100% Private Label Supplement Line
Despite the global pandemic that crushed many businesses and franchises, 100% Chiropractic shattered growth records in both visits, franchisee profits, and franchises sold. 100% Chiropractic showed its strength and resiliency in the troubling time. Despite the fear in the world, 100% patients were well educated through its elite patient education systems. They realized the importance of safe and natural chiropractic care, continued to get adjusted, refered their loved ones, and helped 100% soar to new heights. INCOME The average income for all 100% offices in 2021 was $901,066 (24% increase over 2020). The top quartile averaged $1,431,877 (24.3% increase over 2020) annually, with the top half of offices earning an average of $1,184,775 (21.8% increase over 2020). PROFIT The average 2021 profit for a 100% clinic was $279,099 with the top quartile profiting an average of $520,122 and the top half of the clinics profiting $416,397.
THE NUMBERS
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THE NUMBERS : CLINIC OPERATING PROFIT 2021
THE NUMBERS : 2021 FINANCIAL PERFORMANCE
$1,431,877
$1,400,000
EXPENSE CATEGORIES REPORTED P&L information for All-Company includes expense categories listed below for all qualifying clinics (42), which excludes the two Corporate Owned Clinics. Owner’s Salary is not included in the expenses. This information is reporting both offices with salaried doctors/clinic managers (38) and those without (4). Cost of Goods: Cost of Goods (Merchandise and Supplements). Labor: Employee Wages, Payroll Taxes, Payroll Expenses, Bonus, Employee Benefits. Facilities Expense: Rent, Equipment Rental, Repair and Maintenance, Utilities, Telephone & Internet Expenses, Property Taxes. Insurance: Malpractice Insurance, Work Comp/Liability Insurance. Operating Expense: Royalty, Marketing Fee, Social Media Company, Ad Buy, Education & Training, Software fees, Merchant Fees, Payroll Service Fees, Dues & Subscriptions, Office Supplies, Postage and Delivery, Small Signage.
$520,123
ANNUAL AVG EXPENSES ANNUAL AVG NET PROFIT ANNUAL AVG INCOME
$1,200,000
$1,000,000
$322,102 $960,137
$279,098 $901,066
$911,754
$800,000
$719,957
$194,299
$600,000
$621,968
$638,035
$84,051 $420,447 $504,498
$525,658
$400,000
$200,000
COMPANY AVG
QUARTILE 1
QUARTILE 2
QUARTILE 3
QUARTILE 4
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THE NUMBERS
AVERAGE PATIENT VISITS With an industry average of 142 PV’s per week, 100% offices average 318 with the top quartile averaging 499 PV’s/week and the top two quartiles (half of the company) averaging 406 PV’s/week.
AVERAGE ANNUAL PATIENT VISITS PER CLINIC
16,537
16,000
14,000
14,870
14,365
12,000
10,000
11,724
9,781
8,000
6,000
4,000
2,000
2018
2019
2020
2021
2017
# OF CLINICS
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24
42
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Gary John Bishop Guest Speaker at Las Vegas Tribe, 2022
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THE NUMBERS: INITIAL INVESTMENT
THE NUMBERS
AVERAGE PRICE PER VISIT 2019 and 2020 : $49.13 2021: $55.13—almost double our leading competitor.
100% Chiropractic’s startup costs and initial investment are competitive in the chiropractic franchise industry. With our locations superior profit margins over competitors, deciding to open a 100% franchise will ensure a quick return on your initial investment.
AVERAGE NEW PATIENTS 100% Chiropractic averages 73 new patients per month. The majority of which is done via social media and online offers. Our doctors spend an average of 0-2 hours per week of their time on marketing.
The initial investment ranges from $169,671 to $400,870, not including the franchise fee. Financing options are available for Hub model.
AVERAGE WEEKLY PATIENT VISITS
100% LAUNCH: (Investor owner funded) Perfect for the chiropractor or non-chiropractor franchisee. The franchise fee is $50,000. Multi-unit discounts offered.
ALL COMPANY :
2021
2019
2020
276
286
318
100% HUB: Turnkey office for chiropractors, with financing options available. The franchise fee is $300,000.
+10 (3.62%)
+32 (11.19%)
SILENT INVESTMENT OPPORTUNITIES: $50K note and $160K note options.
AVERAGE MONTHLY NEW PATIENTS 73 63 69
AVERAGE PRICE PER VISIT $55.13 $49.13 $49.13
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FRANCHISE MODELS
LAUNCH This model is perfect for the entrepreneur who is fully equipped with their own financial tools necessary to get started, but eager to have the blueprint for rapid success. As 100% owner of your new practice, you receive all the benefits of our Hub practice (lease negotiation, design, training, hiring assistance, billing, paperwork, marketing, etc), the only difference is you save money bringing your own funds to the table. You simply show up with your initial investment, ability to secure a lease, and $50K franchise fee* and we help you “launch” your franchise to success. This model is perfect for chiropractors as well as non-chiropractor franchisees (select states) that wish to build highly profitable practices. *Multi-unit franchise discounts offered
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FRANCHISE MODELS
FRANCHISE MODELS
100% ENTREPRENEUR PROGRAM Keep in mind, all models come with your ability to expand your own empire of practices and grow your business. Please ask for details! SILENT INVESTMENT OPPORTUNITIES 100% Chiropractic offers several silent investment options starting at $50,000. We offer attractive terms and returns and would be happy to discuss with you. For more information and to set up a call to discuss drbrandon@100percentdoc.com!
HUB Our original model that built 100% Chiropractic! Let us take you from graduation or your associate job and build you your dream practice. We bring the funds needed to create and build out your beautiful practice, finance your franchise fee over 9.5 years to make it incredibly affordable with no early payoff penalties. We help find the property and negotiate with landlord and secure your ideal office space. Our design team will help you create your practice from the ground up, working with you to secure the general contractor to build out your space. We will also handle all training of yourself and your staff and total preparation of your practice. After you’re trained and your practice is ready to go, we’re with you every step of the way to rapidly build your practice to massive success. We’re in this with you, remember, we’ve brought the money, we don’t succeed if you don’t succeed! You own your practice 100% from day one, we’re just there to make sure your practice thrives!
Hub Franchise Fee: $300K (financing available through 100%)
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FAQ
HOW MUCH DOES A 100% FRANCHISE COST? Refer to page 35.
DO I HAVE TO BE A CHIROPRACTOR TO OWN A 100% FRANCHISE? State laws vary. Many states allow non-doctors to own their own practice, while others require a management agreement in place with a licensed doctor of chiropractic. Either way, we are happy to lead you through the process of opening your 100% practice. HOW MANY EMPLOYEES DO I NEED? You will need 1-2 licensed chiropractors, 1-2 licensed massage / stretch therapists, and 1-2 chiropractic assistants to start. IS THERE A ROYALTY FEE? Yes. There is a 6.5% of posted collections monthly royalty fee (minimum of $1000 for the first 3 months the clinic has opened to the public and $2500/month after that with a cap of $7500/month).
Million Dollar Office Award Winners - West Cobb
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FAQ
FAQ
WILL YOU HELP ME THROUGH THE LEASE NEGOTIATIONS AND BUILDOUT? We have contracted with a company that will absolutely help you through that tedious process, ensure you are paying a fair fee, and provide all the required specs needed for a smooth and seamless buildout process. We also have a design team to lead you through setting up the perfect office flow with a stunning visual experience for your patients. We have thought of everything! DO YOU OFFER ONGOING TRAINING FOR DOCTORS AND STAFF? Yes! We not only offer training for both doctors and other staff, but we also have multiple systems in place for ongoing training including, but not limited to, semi-monthly video conference trainings, required in- person quarterly company meetings around the country, daily phone support, and much more! WILL YOU HELP ME PICK A LOCATION? Definitely! We will help you find a perfect size and location for your 100% office based on years of experience of building successful practices.
HOW DO I GET STARTED? Give 100% INC. a call at 719.217.0895. You could also send us an email at info@100percentdoc.com, or fill out the form on www.100percentfranchise.com. We’re happy to connect you with current franchisees so you can see just how great things are when you’re living life at 100%! WILL YOU ALLOW ME TO OPEN IN ANY STATE? Absolutely! 100% Chiropractic is interested in expansion to all 50 states. Please connect with us for more information. HOW LONG DOES IT TAKE TO START AN OFFICE? A brand new office starting with lease negotiation can take three to nine months based on lease negotiation times, permitting, buildout times, etc. CAN I INVEST IN 100% CHIROPRACTIC AND NOT HAVE OWNERSHIP? Yes! $50K and $160K notes are available, allowing you to profit from supporting the vision without the responsibility of owning a practice.
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2019-2022 ENTREPRENEUR MAGAZINE Top New Franchise Top Franchises of the Future Franchise 500 RANKED 2019-2022 INC5000 MAGAZINE Fastest Growing Private Companies
Top 10 Hottest Companies California's Fastest Growing Private Companies
2022 FRANCHISE BUSINESS REVIEW MAGAZINE Best Franchise Culture Best Recession Proof Businesses to Start in 2021 Top Health Franchise Most Profitable Franchises
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It’s time to live your life at 100%!
With a rapidly expanding industry, proven systems to drive profit
and processes that are easily implemented, there’s never been a better time to look into a 100% Chiropractic franchise.
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EVOLVING CHIROPRACTIC
www.100PercentChiropractic.com www.100PercentFranchise.com
Executive Offices & Training Headquarters: 18029 Calle Ambiente Ste. 509 Rancho Santa Fe, CA 92067
Administration/Billing/Shipping: 100% INC. PO Box 1014 Rancho Santa Fe, CA 92067
719.217.0895
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