Equip Exhibitor Prospectus 2024

Equip Exposition is the annual event dedicated to growing landscapers’, hardscapers’, manufacturers’, and dealers’ businesses. 

EXHIBITOR PROSPECTUS

OCTOBER 15-18, 2024 LOUISVILLE, KENTUCKY

WHERE THE LANDSCAPE CHANGES

CO-LOCATED WITH

EXHIBIT AT EQUIP EXPOSITION

Join Our Globally Attended Event with 27,000 trade professionals representing 50 states and 46 countries.

EQUIPPING THE LARGEST CONTRACTOR AUDIENCE

Equip Exposition, the international outdoor living and equipment exposition, is a premier trade show that attracts landscape industry professionals and dealers from around the globe. With over 1,000 exhibits in our expansive indoor exhibit hall and sprawling 30-Acre Outdoor Demo Yard, the event spans a staggering 1.1 million square feet. Annually, more than 27,000 participants flock to Louisville, Kentucky, to discover and demo the latest technology and solutions that put them a cut above the rest.

OUR 30-ACRES OF PROVING GROUND

Equip isn’t just a display. It’s a proving ground for your customers. Host an exhibit where attendees can easily test your next-gen products such as excavators, track loaders, zero turn, UTVs, trenchers, tractors, chainsaws, and other accessories. By exhibiting your products, you’ll leave a lasting impression on your customers and prove to professional contractors that your products should be on their next purchase order. Don’t just show up — stand out!

CALL: 800-558-8767

WEST WING EXHIBIT HALL

Interactive Exhibits to Drive Traffic: We are investing in interactive exhibits such as the Drone Zone with daily training sessions, the Equip Golf Experience with indoor golf simulators, and the New Product Showcase. These attractions are designed to attract attendees and engagement.

Golf Experience Sponsored By:

Exclusive Exhibit Window: We have designated Wednesday from 9 a.m. to 12 p.m. as exclusive exhibit time for all attendees to visit the West Wing Exhibit Hall. Media and Dealers can access all halls during this time.

New Product Showcase

Top Golf Experience

Drone Zone

Infini Tra

Registration

Mulligan’s Garden Park

Commuter Lounge

Broadbent Dr.

Shuttle Bus Location

Strategic Shuttle Bus Drop-Off: We are positioning the shuttle bus drop-off at the West Wing, which will send thousands of attendees through the West Wing exhibit hall daily.

Fairgrounds Rd.

WWW.EQUIPEXPOSITION.COM

“ “It is a wonderful show. We network with people all over. It’s a central show for the states. We sell all over into each different state, so we have users, repeat users, new people coming in, dealers. It’s a great place for us to network, demo equipment and show other people what we’re doing.” Jeb Fregm – Earth & Turf Products

West Wing OEM Pavilion: To complement the South Wing OEM Pavilion.

To Freedom Hall and North Wing

Exhibit Area

Exhibit Area

Main Entrances

Pod-Row™

ity Pool aining

Registration

Certification Center

Main Entrances

Food Trucks and Seating

West Wing Is A Food Destination: We are promoting the West Wing as the food destination for lunch and breakfast to draw attendees during show hours.

FLOOR PLAN SUBJECT TO CHANGE

Exhibiting at Equip Expo puts you in great company and working with some of the top businesses in the industry. Last year Equip Exposition was awarded “Most Innovative Show” and provided “The Slam Dunk Award: Best New Idea,” and was named a finalist in Trade Show Executives’ Gold 100 Awards for “The Greatest Trade Show of 2022,” “The Marketing Genius Award,” and “The Best New Launch in 2022.” EXHIBIT AT OUR AWARD-WINNING SHOW

SELLING OUT YEARLY

For two years running every inch of Equip Expo’s exhibit space inside the Kentucky Exposition Center and outside in the newly expanded 30-Acre Outdoor Demo Yard was reserved. That’s over 1.1 million square feet of exhibit space. We have a feeling you and your latest products would fit right in.

GROWING ANNUALLY Equip Expo, one of the largest trade shows in the U.S. in 2023, and in 2022 was named in the NEXT50 fastest-growing shows of the year by Trade Show Executive. Just last year, we attracted more than 27,000 attendees comprised of landscape contractors, outdoor power equipment dealers, distributors, suppliers and manufacturers, irrigation, tree care, and nursery owners from all 50 U.S. states and 46 countries.

WWW.EQUIPEXPOSITION.COM

REACH NEW CUSTOMERS With over 40 years of history, Equip Exposition brings together more landscapers, dealers, and contractors than any other event in the industry. If you are looking to expand your dealer network, find new landscaper customers, or identify new market opportunities, Equip is the best place to do it. Beyond your presence on the trade show

floor, Equip offers a suite of marketing solutions to promote your products to the industry.

EXHIBITOR LOUNGES Exhibitors will be provided two exclusive spaces to rest and relax during trade show hours. We will provide snacks and treats to enjoy.

South Wing Lounge Sponsored By:

EDUCATIONAL COURSES

Equip education partners empower attendees to grow their buisnesses. Partners include: Landscape Management, Irrigation Association, Pool & Hot Tub Alliance & GENESIS, Association of Outdoor Lighting Professionals, PGMS®, Hardscape North America, Bob Clements International, Davey Institute, and The Equipment and Engine Training Council.

Sponsor Equip’s events to showcase your innovations and increase your company’s visibility to buyers.

CALL: 800-558-8767

WELCOME RECEPTION AT CHURCHILL DOWNS 4 DAYS OF CAN’T-MISS EVENTS

Equip Exposition continues the tradition of hosting all attendees and exhibitors at historic venues around Louisville. Join us on Tuesday, October 15, and immerse yourself in 150 years of championship history at Churchill Downs, the home of the prestigious Kentucky Derby.

Sponsored by

TRACE ADKINS ARENA CONCERT Country music legend Trace Adkins returns to Equip Exposition, performing on Thursday night at the KFC Yum! Center Arena. Don’t miss the opportunity to enjoy our exclusive

concert and nightlife event – included with every attendee and exhibitor registration.

Sponsors

CALL TODAY: 800-558-8767

MULLIGAN’S 5K FUN RUN & WALK

Lace up for the third-annual Mulligan’s 5K Fun Run and Walk, stepping off Wednesday at 7 a.m. and taking participants across the Ohio River on Louisville’s Big Four Pedestrian Bridge. Presented by the TurfMutt Foundation benefiting the Kentucky Humane Society.

Sponsored by

OPENING KEYNOTE

Join us for an engaging keynote by Kevin O’Connor from “This Old House” on Wednesday at 11:00 a.m. at the Equip Expo Keynote Stage. Kevin O’Connor has been hosting the Emmy Award-winning series “This Old House” and “Ask This Old House” since 2003.

Kevin O’Connor Host Of

Sponsored by

HAPPY HOUR WITH THE CRASHERS Walk over to Freedom Hall for a Happy Hour and after-hours entertainment with The Crashers on Wednesday, just after the exhibit hall closes at 5 p.m. Food and drinks will be available for purchase. The Crashers have received rave reviews for their performances at our events, and we hope you will enjoy this new after-hours Happy Hour.

UTV DRIVING EXPERIENCE Equip will build the UTV Test Track, where attendees can drive and compare the latest vehicles while putting them through their paces on curves, hills, rocks, bumps, and maybe even a little water and mud. Attendees 16 or older with a valid driver’s license will be able to drive alongside a manufacturer representative who can answer all of your product questions – load capacity, features, price, and more.

Hardscape North America co-locates with Equip Exposition, and brings top-notch education, including installer courses, products, and technology to hardscape contractors and design/build landscape professionals. They are the leading trade show for hardscape contractors and distributors – underscoring Equip’s reach into all segments of the outdoor living industry.

3 DAYS OF HARDSCAPE EXHIBITS

Equip attendees can take advantage of complimentary access to HNA indoor and outdoor exhibits, as well as the chance to witness the HNA Installer Competition live. In addition, attendees experience installation demonstrations, workshops that cover the basics of hardscaping, and a variety of other educational opportunities.

“HNA’s level of traffic was amazing... The quality of the people walking the show was also very impressive – a lot of decision makers looking for new product lines.” Tyler Sinclair – Redwood Plastics & Rubber “ “If you want to create a vibe, a buzz within the green in- dustry this is the place to be for launching new products.” Chris Sleurink – Miniloaders.com

LOUISVILLE’S BACKYARD

WELCOME TO DERBY CITY

Louisville, Kentucky, has been our host city for over 40 years and gives our exhibitors unmatched value — including affordable hotels, and a thriving southern-food culture.

EQUIP’S CITY As the 16th largest city in the U.S. and the largest city in Kentucky, Louisville is home to over 90 attractions, 17,000 hotel rooms and 2,500 restaurants. Located on the banks of the Ohio River, Greater Louisville is easily accessible and within a day’s drive of nearly half of the nation’s population. The Muhammad Ali International Airport (SDF), only seven minutes from downtown, handles nearly 100 flights per day and offers easy access to the Kentucky Exposition Center.

Need assistance booking your hotel or travel visit: www.equipexposition.com/book-your-travel

RESERVE YOURS TODAY EXHIBIT SPACE APPLICATION

PLEASE RESERVE __________________________ SQ. FT. OF INDOOR EXHIBIT SPACE.

Company _ ________________________________________________________________________________

Address ___________________________________________________________________________________

City ________________________________________ Country_ ________________________ State

Zip________________ Phone ( _________ ) __________________ Mobile ( _________ ) __________________

Contact name _ _____________________________________________________________________________

E-mail address ______________________________________________________________________________

Products to be displayed ______________________________________________________________________

*Member of

OPEI

PGMS

Interested in Membership

Would you like to hear about sponsorships for Equip Expo 2024? Yes

No

Signature

Date

EXHIBIT RATES OCTOBER 16-18, 2024

MORE THAN 400 SQ. FT.

100 – 400 SQ. FT.

$24.20/SQ. FT.

$25.50/SQ. FT.

Members of OPEI, or PGMS

$25.90/SQ. FT.

$28.40/SQ. FT.

Ineligible, nonmembers of OPEI* or PGMS

$29.10/SQ. FT.

$31.20/SQ. FT.

Nonmembers eligible for regular membership in OPEI*

Booth sizes are based on increments of 10’ x 10’ * For information on eligibility definitions call Equip Exposition, (800) 558-8767. There is a $50.00 processing fee added to each indoor booth.

Outdoor demonstration space is available to all paid indoor exhibiting companies, first come first served. Rate for outdoor space: Up to five times your indoor space – $1.50/SQ. FT. Any additional space in excess of the allotted five times your indoor space – $10.00/SQ. FT.

SCAN & EMAIL: EXHIBITSALES@EQUIPEXPOSITION.COM

ONLINE APPLICATION:

MAIL TO:

EQUIP EXPOSITION 209 E. MAIN ST., SUITE #301 LOUISVILLE, KY 40202

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