SPECIAL TRIBUTE
REMEMBERING AARON NORRIS
by Katie Bean
eal estate investing lost a visionary, thought leader, and
Riverside, California. He told Think Realty in 2019 that he got his start in the industry as a preschooler. “My first memory of flipping was being armed with a vacuum, sucking up roaches all afternoon after the carpet was ripped up from the house,” Aaron said. After that less-than-glamorous introduction to real estate, he spent his early career performing in musical theater productions in New York City. In time, he returned to California to join the family business and completed his MBA in 2009. He was a real estate investor, private lender, and host of the “Data Driven Real Estate” podcast. Aaron
had a deep appreciation for data and technology and constantly sought to learn how both would impact the real estate industry. Aaron’s accomplishments in real estate investing were almost more remarkable given Bruce’s legacy. An industry veteran, Bruce gained notoriety with his controversial—but correct—“California Comeback” market report in 1997. Aaron was by his side for the release of his next big predictions in 2005, the “California Crash” report. The two made a great duo: Bruce mined the data, and Aaron focused on education and storytelling to help the average real estate investor learn from their research.
R
philanthropist this summer. Aaron Norris, vice president of The Norris Group, succumbed to stage 4 intimal sarcoma, a rare cancer, on July 1, 2022. He was 45. Despite his life being cut short, he made an outsized impact on the industry as an advocate at the state and national level and as a forecaster of trends in the market and in technology.
A TEAM PLAYER Aaron worked with his father, Bruce, at The Norris Group in
84 | think realty magazine :: september - october 2022
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