Color Theory COLOR THEORY 101
TERTIARY COLORS Tertiary colors are formed by mixing a Primary Color with a neighboring Secondary Color. Tertiary colors include Red-Orange, Yellow-Orange, Yellow-Green, Blue-Green, Blue-Violet, and Red-Violet.
The foundation for creating precise, customized shades starts with color theory. It’s essential for creating personalized shades that factor in the client’s natural hair color, skin tone, lifestyle and desired look.
THE COLOR WHEEL The Laws of Color state that every color imaginable can be formed by mixing the three primary colors of Yellow, Red, and Blue. Understanding where each color in the Innersense True Color collection falls on the color wheel is critical to formulation and creative success (see Page 26).
PRIMARY COLORS Hair color is an art guided by the principles of color theory and the dynamic interplay of the color wheel. The foundation of color begins with the three primary colors: Yellow, Red, and Blue. Each primary color is considered pure and cannot be created by mixing other colors. Different combinations produce an array of tones. When blended in equal proportions, the trio of primary colors creates Brown.
+
+
=
YELLOW
RED
BLUE
BROWN
SECONDARY COLORS Secondary colors are formed by combining two primary colors in equal proportions. The three secondary colors are Orange (Yellow + Red), Violet (Blue + Red), and Green (Blue + Yellow).
COMPLEMENTARY COLORS Colors that are found opposite each other on the color wheel are called complementary colors. When these colors are mixed, they neutralize. The tone of the neutral created will vary based on the complementary colors that are combined.
+
+
+
YELLOW
RED
RED
BLUE
YELLOW
BLUE
ORANGE
VIOLET
GREEN
BLUE
ORANGE
RED
GREEN
YELLOW
VIOLET
Secondary
Secondary
Secondary
Complementary
Complementary
Complementary
34
33
Made with FlippingBook - Online magazine maker