MARKETING Developed with the Chartered Institute of Marketing (CIM), our MSc will give you an advanced understanding of contemporary marketing that you can apply in a variety of contexts and situations. After the taught elements of the course, you can complete a work-based marketing project, applying your new skills and knowledge to real-life. The programme will equip you for a successful marketing career or for a research-oriented career, through a PhD after you graduate. Our academic staff include internationally acclaimed research experts and those with a wealth of industry experience, and our student community comes from around the globe, bringing diversity and a broad range of perspectives to the classroom.
AREAS OF EXPERTISE:
• Marketing Strategy • International Marketing • Applied Marketing Research • Digital Marketing • Managing and Marketing Tourist Experiences • Marketing in Society • Social Media • Consumer Behaviour
13 TH IN THE UK FOR RESEARCH QUALITY (Complete University Guide 2020/21)
FAST TRACK TO EMPLOYABILITY
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