STRATEGIC MARKETING WORK PLACEMENT O pp orł un i ły
An alternative to the traditional dissertation module, this work placement opportunity enables students to gain practical experience of working on a marketing project within industry, without extending their degree or sacrificing academic credit. Students will experience a three-month unpaid placement at a local SME, working on a specific marketing based project. On completion of this work- based project, students will not only have critically applied theoretical concepts learned in class to a real-world business situation, but will have been able to
evaluate the challenges of working in the real world with responsibilities and gaining opportunities to develop plans for future personal development in this field. In addition to supervisor meetings throughout the period, students are required to spend a minimum of 300 hours undertaking this graduate-level marketing project work. This equates to a minimum of 25 hours per week over the 3-month period, allowing students to dedicate 10 hours of time per week to conduct necessary research and studies in preparation for the industrial report assessment submission.
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