18/05/2023, 12:44
Animal Rebellion Moves Away From Extinction Rebellion With New Rebrand
Animal Rising will focus more on animal rights - Media Credit: William Barton / Alamy Stock Photo
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Animal Rebellion has officially relaunched with a new name in a "firm" step away from the Extinction Rebellion umbrella. The group is now known as Animal Rising. It has described its rebrand as a "new era of action for animals," and comes just days before their planned disruption of the Grand National horse race in Aintree, Liverpool, on Saturday, April 15. While Animal Rebellion traditionally focused more on the environmental impact of animal farming, Animal Rising will put animal rights front and center.
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