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SAP Emarsys is a powerful marketing cloud solution that delivers:
Unified Customer View: SAP Emarsys breaks down data silos, giving Wella a 360-degree view of each customer across all touchpoints. AI-powered Personalization: Powered by AI, SAP Emarsys predicts customer behavior and tailors marketing efforts accordingly. Real-time insights and automation: Predict customer behavior and automate triggers for real-time engagement, boosting conversion rates Seamless omnichannel execution: Orchestrate personalized campaigns across email, SMS, push notifications, and web for a consistent brand experience Improved campaign performance: SAP Emarsys provides real-time insights into the performance of marketing campaigns
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