HOME SELLERS GUIDE SELLING YOUR HOME WITH MIKHAIL FAIFMAN TEAM
47 RIVERSIDE AVE WESTPORT CT FAIFMANGROUP.COM | 646.455.7997
elcome to the Mikhail Faifman Team. Over $100M+ sold in lower Fairfield County. Our portfolio includes starter homes to high-end, waterfront and new construction properties. W
CONTENTS
06 / WELCOME NOTE
07 / MEET YOUR TEAM
08 / OUR MISSION
33 / AWARDS & RECOGNITION
38 / TESTIMONIALS
42 / OUR LUXURY PORTFOLIO
46 / MARKETING YOUR HOME
52 / OFF MARKET SELLING
12 / PROACTIVE ABOUT PRICE
WELCOME
Welcome to Faifman Team's Seller Presentation. In this booklet you will discover our real estate portfolio highlighting our greatest success stories in luxury real estate. Visit www.faifmangroup.com to view full listing information.
If you have any questions about the information in our presentation or if you would like a free market analysis on your home, enter https://www.faifmangroup.com/home- valuation/ in your web browser. Or call our agent.
With over twenty years of experience in the
industry, we have a proven track record of
being a top team in residential sales and,
most importantly, exceeding expectations
OUR MISSION
along the way. Your success and satisfaction
is our priority. The decision to place your
trust in the hands of someone else is a
significant one. We understand that. We get
to know our clients and help them though
the process seamlessly. Our dedication far
exceeds their expectations.
MEET YOUR TEAM
In the ever-changing real estate market, timing is everything. For this reason, we make ourselves available to support our clients with any questions or concerns throughout the process. Whether you’ve already found your dream home or need a custom marketing plan to get the most value from your home, you will have an award- winning team by your side.
Mikhail Faifman, the Principal of Faifman Team, has been selling real estate for over 20 years. Faifman Team has been recognized as a Power Player in Connecticut real estate, an ambassador in local communities and Top 6% in sales. Mikhail's team has closed over $100M in real estate transactions and is regularly ranked among New England's Best Teams by RealTrends and Luxury Portfolio International for sales volume. Mikhail’s fifteen years of senior leadership and IT experience provides him with a solid foundation in running a successful real estate team. With a combination of industry knowledge, market experience and connections, he is able to secure smooth transactions for his clients. He has earned a reputation within the industry for his tremendous work ethic, attention to detail, and dedication, as he understands any real estate decision is a monumental and intensely personal one. As an area resident for over 10 years, Mikhail offers an unparalleled understanding of the market from a current and historical perspective. His knowledge, experience, and confident guidance inspires trust among his loyal clientele. Residential, commercial, new construction, and industrial development; you name it, Mikhail has seen it all! From starter homes to multi-million- dollar listings, there isn't a challenge Mikhail hasn't solved yet. His ability to turn complex situations into simple, accessible steps and straightforward solutions has been essential in helping his clients realize their real estate dreams. Going above and beyond for his clients is his standard practice as a realtor. Meet MIKHAIL FAIFMAN
FAIFMAN TEAM | FAIFMANGROUP.COM
If you ask Mikhail what his motivation is to his proven track record of success? It's the happiness of his clients.
FAIFMAN TEAM | FAIFMANGROUP.COM
AGENT PROFILE
Meet Claudia Bookspan
LICENSED IN CONNECTICUT
"My chosen careers of life/health coach, sales, psychotherapist, and business owner, have focused on meeting the wide range of clients. Listening, flexibility, and resolution, with integrity, and professionalism, are the core ingredients to my success. I have moved throughout Fairfield County and Vermont, buying, renovating, and selling homes along the way. It has been quite the education, as a buyer and seller of properties. My role as your agent, is to make your next home sale and purchase, a seamless transition, as you begin your next exciting life chapter."
Professional Specialties: Client Focused, Results Driven, Personalized Service
Community Involvement: Volunteer – Israel Cancer Research Fund, Executive Board Director Volunteer – Bridgeport Hospital Cardiac Rehabilitation Department Professional Affiliations: Mid Fairfield Board of Realtors CT Board of Realtors, MLS
Education: BA Psychology Adelphi University MSW,CSW Hunter College School of Social Work
AGENT PROFILE
Meet Lauren Kroutil LICENSED DIRECTOR OF MARKETING
Lauren is the marketing coordinator and also holds Connecticut real estate licensure. "I grew up in Westchester County and moved to Greenwich, CT to join the real estate industry." "I come from a family of builders. My great grandfather was a builder from Queens who built his family's summer home in Suffolk County, Long Island. After building their home, he built one for his sister's family alongside theirs. Then, he built a third home in the area, making him the designated builder in the neighborhood on Brightwater's Drive during late 19th century. I helped my father remodel our family's summer home in 2009."
Lauren is the curator of Mikhail Faifman Team's marketing plans in printed, digital and social media content. She also blogs and writes the newsletter and campaign production. Lauren's artwork has been exhibited in galleries such as Beaux Arts Gallery, Silpe Gallery, Greenwich Botanical Center, Arts Westchester and home-staging in Fairfield County. Lauren obtained her Bachelor's Degree in media production and graphic design from Hartford Art School. Lauren's interests include architecture, home renovation, interior design and traditional painting and drawing.
TESTIMONIALS
Mikhail worked with our family for over a year to find the right home for us! He answers calls and texts at all hours of the morning and evening, and is quite simply, such a pleasant person. He is knowledgeable about the towns in which he works, as well as financing and negotiations. He got us a GREAT deal. To work with anyone else is simply a mistake. -Christina T, Westport, CT Mikhail is professional, accommodating, and very friendly. During our search, we often brought our children who he also made sure to engage and explain things to as well ...even if they were just silly kid questions. He's always on time, prepared, and knowledgeable about the neighborhoods within which he's showing you properties. We're thankful we had Mikhail as our agent because he helped us secure our forever home. Buyer, Weston, CT My husband and I moved 13 times in our 20 years of marriage. All these years, we had the experience of working with some good real estate agents and not so good ones, but we never had the chance to work with an extraordinary real estate expert until we met Mikhail. Thanks to Mikhail, we are now living in a house that would only be possible in our dreams. When you work with Mikhail, you work with the best of the best. His knowledge and expertise are stunning, his responsiveness is superb! -Hande Gürdoğan, Westport, CT
We came across Mikhail by accident, when we saw a house on line that interested us. I was immediately impressed by his responsiveness and honesty (he advised against the house because of street noise). He got to know us, our likes and dislikes, our needs and wants, and guided us through the process of viewing a dozen homes, ultimately revisiting the one we purchased and serving as go between and negotiator with the sellers and their broker. Mikhail was kind and considerate throughout and extremely knowledgeable about the area and extended area as well as knowledgeable about home ownership, construction and maintenance. This process, under Mikhail’s tutelage, was a delight! He has given us good advice every step of the way. We did not have to buy at this time but he made the process so pleasurable that we will have good memories for many years to come. Mikhail has continued to be a friend to us, letting us know about support staff and weather-dependent responsibilities (we are novices, living in Manhattan), and we look forward to a continued relationship for years to come. You are in great hands! -Ann Dachs, Weston Friendly, full of constuctive advice and extremely professional! As a newcomer to the area, I didn't know where to start. Claudia helped me learn about the neighborhoods and made helpful, knowledgeable suggestions about where to do my home search. She was available at my convenience and had great communication. She had so much patience with all my questions! When it comes to needing guidance on where to find a home, choose Claudia.
23 Meeting House Road | Greenwich
HOW WE MARKET YOUR HOME
We are a full-service real estate team and one-stop company. Our potential reach exceeds several thousands of potential buyers searching in Fairfield County. It's very likely that you will get the best offer from one of the buyers we represent. With unprecedently low inventory of homes available for sale, we still have many qualified buyers looking in homes in all price ranges. As a result, some of our past clients have decided to sell to the buyers whom we represent. This has ultimately made the entire experience a smooth, risk-free sale process. There are many advantages of working with our pre-qualified and screened buyers. Doing so will help you avoid additional expenses to prepare your property for their market. Avoid excessive home showings and dealing with complete strangers. We've witnessed seller's best offers coming from our vetted buyer clientele. Everyone's situation is different. Whether you're looking to sell directly to an investor or a builder, we'll make it happen within your timeline. We pride ourselves on getting to know what the buyers think, what they are looking for, and what stands out to them. Inside tips and tricks of the trade will help you increase the marketability of your home to attract buyers, and we can help you get started.
NOMADIC | 24
WE HAVE SEVERAL HOME SELLING OPTIONS FOR EACH SITUATION. Our marketing plan is based on a 12- month listing starting from the first day you list with us. The components of this custom marketing plan include an extensive combination of print, successful closing. Our programs have proven to achieve better results than if the seller would have sell on their own. We even offer the option to purchase your home for you, so that enables you to close on the next home that you want, all on your terms and timeline. We offer specific programs tailored to each selling situation ensuring a
web, social and digital media advertising. Our cross-channel
marketing campaign will target luxury property buyers in print and online - locally, nationally, and globally.
FAIFMAN TEAM
| HOME SELLING OPTIONS
When we purchase your home, you have a choice to let us help you with renovations to maximize your profits of the sale of your property. enabling you to unlock your home equity so you can make a confident, non-contingent offer on your next home. You won’t miss out on your dream home! When we buy your home, we handle renovations to help maximize your home’s value and sell it for the highest price possible. This is the ultimate in hassle-free home-selling from William Raveis. With Raveis Purchase, you can move forward at your own pace with peace of mind, however long the sale might take. Equity in the house?
Have you thought about putting extra money into your pocket? We'll show you how. What is Raveis Purchase? Raveis Purchase is the savy home selling program. We will help you buy tghe home you want in this competitive market.
| HOME SELLING OPTIONS FAIFMAN TEAM
HOW DOES RAVEIS PURCHASE WORK?
We acquire your property for an initial payment of up to 80 percent of the current value of your home, unlocking the majority of your equity so you can settle any mortgages.
Once the home has been vacated, we will help you prepare it for sale with our expert designers and our proprietary vendor platform, Raveis Refresh, and market it through our world-class network.
We sell your home for top dollar – and you, the seller, keep the upside.
| HOME SELLING OPTIONS FAIFMAN TEAM
| HOME SELLING OPTIONS FAIFMAN TEAM
LISTING &
MARKETING YOUR HOME
HOW WE HOLD AN EFFECTIVE OPEN HOUSE THAT REALLY MARKETS YOUR HOME.
PRIOR TO THE OPEN HOUSE
Faifman Team will: -Advertise your Open House in the local media and in-house agent/broker company forums. -Place your home in the "Open Houses" section on Raveis.com and posted on social media. -Your home will be prominently displayed with directions taking the buyer to your Open House.
-Personally invite your neighbors to a preview of your open house. -Send a notice of your open house to a surrounding areas. -Place multiple directional signs in your neighborhood to guide prospective buyers to your house.
DURING THE OPEN HOUSE
Faifman Team will: -Request that each visitor sign in so that I may contact them later for a follow-Up. -Ensure that I get correct visitor contact info by means of a company-sponsored incentive, a drawing for a trip to the Bahamas. -Have Offer to Purchase forms and Buyer Representation forms readily available for visitors. -Provide visitors with an informational packet on your home including a: • Map with current listings and sold properties in your neighborhood to justify your home's price. • Brochure on your property with monthly mortgage payment calculation. -Give visitors my business card so they can call me with questions on your property -Provide rate sheets with various financing products provided by William Raveis Mortgage.
AFTER THE OPEN HOUSE
Faifman Team will: -Thank the neighbors for allowing me to place directional signs in their yards - this allows me to promote your home and also to seek additional buyers. - Follow up with visitors to be sure I have answered all questions. -Immediately give you a report on visitors comments and feedback.
Top notch Digital photography (interior/exterior) Virtual staging Feature your home online through multiple listing services, luxury marketing programs and mailers. INTERNATIONAL COVERAGE PREMIERE LISTING ENHANCEMENTS Website advertising including photo gallery and visual tour on: International Coverage - Raveis.com, LeadingRE.com, LuxuryPortfolio.com, LuxuryRealEstate.com, Asia.wsj.com, Europe.wsj.com, India.wsj.com, JamesEdition.com, Juwai.com (China), MansionGlobal.com National Coverage - DupontRegistry.com, LuxuryHomes.com, UniqueHomes.com, WSJ.com
Wall Street Journal – photo classified (Issue of the month, New York), Resident Magazine, (Issue of the month.) Financial Times, (Issue of the month.) Listing Booklet with full range professional photography of interior & exterior. Highlighting the best details. Highest quality printed mailers, postcards, & open house invitations. HIGHEST QUALITY PRINTED MARKETING SOCIAL & DIGITAL MARKETING Facebook featured property & Pinterest board “House of the Day”, monthly issue Luxury Properties Portfolio of Homes – sent to brokers worldwide, subscribers, qualified buyers, posted to raveis.com & various social networking channels, Summer Issue & Winter Issue of the year. William Raveis YouTube featured tour, William Raveis Pinterest page – posted to appropriate lifestyle boards Facebook – Visual Tour via Paradym Google targeted banner ad.
When you work with us, your home is marketed in the most efficient, top of the ladder marketing affiliations and platforms
We provide the exclusive opportunity to feature your home on our National TV Show. Faifman Team's multi- faceted marketing and digital production team produces top of the line, eye-catching printed collateral such as digital portfolios, both printed and digital mailers for Open House, and general listing advertisement. Our social media is broadcasted daily including promoted social posts across all of our digital channels. Our affiliations with major real estate organizations provide full guarantee of maximum exposure to our listings. In addition to our world class real estate marketing service, our extensive social media following provides our clients an extra boost in the market.
nation-wide and internationally.
Top of the line marketing plan for your home with proven track record of success.
Professionally rendered top rated photography and video content, center-staged through out all of our printed and digital press and media, This includes: multple MLS and public platform services, mass e-mail marketing, Social media outreach and Open House advertising.
Access to professional home staging with Fairfield county's number 1 Home staging firm.
Film and feature your home across our social media channels and curated blog.
We can sell your home privately and on your terms, off market. We have a large pool of qualified buyers, builders, remodelers and investors.
HOW WE MARKET YOUR HOME
NOMADIC | 24
FEATURED PROPERTY
Luxury Marketing
WESTPORT, CT | $6,450,000
Westport's most unique property that sets new standards for years to come! Your very own private lane lined with young
maples leads to a hilltop estate with breathtaking panoramic views of adjacent Paul Newman's Nature Preserve. A flawless
piece of architecture, built by a well-known luxury construction company with every attention paid to the details. Using the
advanced technology of ICF (insulated concrete forms), top-of-the-line European TRIPLE GLAZED windows, and spray
foam insulation that exceeds all applicable standards, this is a passive home with nearly NET ZERO heating costs. Heated
floors throughout the entire house including the lower level, attic, and even garage will make cold New England winters
effortless. Floor to ceiling windows that are uncompromising in quality and energy efficiency. This is a commercial
construction adapted to residential living that will require minimal maintenance. The kitchen is outfitted with the best
hand-made cabinetry and Miele appliances, while the dining room looks out onto the pool and lush landscape. The covered
porcelain patio houses a fully integrated outdoor kitchen with dual grills, refrigeration, ice-maker, sink, and storage. Bonus
4-season room with 2 sided masonry fireplace. Enjoy indoors and outdoors year-round. The second floor has five
bedrooms and three bathrooms as well as a 2nd-floor cozy family room. The master suite is a deluxe private wing that
reaches another level in offering a seamless living experience.
Watch the seasons pass around you, on your secluded lot only four miles from the center of town, without feeling the temperature change at all. The kitchen includes custom built cabinetry and Miele appliances, while the dining room looks out onto the lush landscape. The patio with an outdoor kitchen is semi-covered, directly beneath the second-floor balcony.
DRONE FOOTAGE CAPTURED DURING A FILM SEGMENT AT THIS PROPERTY .
FAIFMANGROUP.COM
LIGHT UP AT DUSK AT THE OUTDOOR SPA AND LOUNGE.
Escape to summer oasis right at home. Summer nights take on a new level of entertainment and relaxation at any time of the day. This property is sure to please the "outdoors lover" providing ultimate comfort in the heart of lush nature surrounding a luxurious spa. State of the art smart home stystem allows you to control the lights and music to your enjoyment.
When summer near's it's ending, keep the vibes going steady while sitting by the outdoor fire place or fire pit located in the lawn only a few steps away.
@FAIFMANTEAM
On Average.. On average, 98% of final sale prices matched the original asking price of a property in 2020 (Redfin, 2020.)
73 Days..
The average homebuyer took 73 days to close on a property after the first initial visit to the home (Redfin 2020)
This year..
This year, the median number of days that a property was on the market before an offer was accepted is 50 (Redfin, 2020)
Staged Homes Sell Faster Staged homes sell 25% fasterthan non-staged homes (National Assoc. of Realtors, 2021) Check out our YouTube channel to watch our episode on Home staging! Search: FAIFMAN TEAM
SOLD OVER ASKING PRICE FAIFMAN TEAM SUCCESS STORIES
SOLD OVER ASKING PRICE FAIFMAN TEAM SUCCESS STORY
7 Indian Valley Weston, CT Purchased in 2018 for $850K. SOLD in 2021 with multiple offers at $1.05M in 4 days. The minor improvements include newly replaced light fixtures, professional interior design with our top- notch home staging partners, who've provided all new, high- end matching furniture, artwork and decorative accents.
SOLD OVER ASKING PRICE FAIFMAN TEAM SUCCESS STORY
1 Tower Lane Greenwich, CT Purchased in May 2020 for $3.2M. SOLD within a few months $3.46M. The marketability includes installation of professional home interior staging with our top-notch home staging partners, new window coverings and new HVAC system.
Market overview
UNPARALELLED ACCESS TO EXCLUSIVE MARKETS
@FAIFMANTEAM
HOME SELLER'S GUIDE
@FAIFMANTEAM
HOME SELLER'S GUIDE
MAJOR REAL ESTATE AFFILIATIONS
SmartMLS (Multiple Listing Service , entire CT State)
GMLS (Greenwich and outside)
One Key MLS (from Montauk to the Catskills, including Manhattan, the Bronx, Westchester, Putnam, Orange, Rockland, Sullivan, Queens, and Nassau and Suffolk Counties on Long Island)
National Association of Realtors (NAR)
Mid-Fairfield County Association of Realtors (MFCAR)
Greenwich Association of Realtors (GAR)
Hudson Gateway Association of Realtors (HGAR)
Luxury Portfolio International
Leading Real Estate Network
William Raveis Luxury Properties
AWARDS & RECOGNITION
Chairman's Elite Honors Club
Top 6% in Company Nationwide
Licensed in Connecticut and New York
Local Host for National TV show, American Dream (ADTV) 2018-2023
With over 20 years of experience in the industry, we have a proven record of being a top team in Lower Fairfield County. Your success and satisfaction is our priority. The decision to place your trust in us is a significant one.
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