ENGAGING CUSTOMERS Magazines Still Matter
by Ryan Myson
Given the growth of social media platforms like Facebook, Instagram, TikTok, and X (formerly known as Twitter), one might assume that this is coming at the expense of decreasing magazine audiences; however, that could not be further from the truth and in fact, it might even be contributing to the continued success of magazine as readers look to flip the page on fake news.
26 SPOTLIGHT ON BUSINESS MAGAZINE • VOL 25 ISSUE 1
INDUSTRY • SPOTLIGHT ON BUSINESS MAGAZINE 27
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