NEWS NETWORK OVERVIEW + CADENCE
Each News Network channel and ad space is consumed in a different way which gives us flexibility (and sometimes limitations) in how we serve up and promote content. This guide outlines the purpose of each channel, and the type(s) of content typically featured in each to give department leaders a peek into the rhyme and reason behind where and how we place content. But with all of it, our end goal is to get as many eyes and ears on the info (a.k.a your initiatives!) for optimum engagement and adoption.
The RPM News Network Monthly Schedule
Months With Five (5) Tuesdays 1st Tuesday: N/A 2nd Tuesday: NewsDIGEST 3rd Tuesday: LDRPREVIEW
Months With Four (4) Tuesdays 1st Tuesday: NewsDIGEST 2nd Tuesday: LDRPREVIEW
3rd Tuesday: NewsVID 4th Tuesday: NewsMAG
4th Tuesday: NewsVID 5th Tuesday: NewsMAG
*Additional NewsDIGEST as needed
Take a look at past News Network publications.
2
Made with FlippingBook - professional solution for displaying marketing and sales documents online