Visual Style Guide
3
TABLE OF CONTENTS
About The Brand About Us Brand Personality Brand Logo Primary Logo Logo In Color Identity System MALB Icon Logo On Backgrounds Logo Placement
Visual Elements Brand Colors
Closing Approval Contacts
30 31
6 7
20 21 18 19 22 23
Typography
Photography - People Photography - Property
Shapes
9
Iconography
10
11 12 14 15 13
Visual Execution Business Cards
28 29 26 27
Brochures Stationery Signage
Clear Space Logo Misuse
16
Metro Atlanta Land Bank
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