PRODUCT NEWS
THE MANUFACTURER’S NEW PREMIUM+ CEMENT REFLECTS ITS COMMITMENT TO DELIVERING LOWER CARBON PRODUCTS WITHOUT SACRIFICING PERFORMANCE…
Breedon Cement Ireland has launched Premium+ Cement, now available in a 25kg weatherproof bag, designed to deliver performance, reliability and sustainability that builders and contractors can count on. Breedon’s commitment to sustainability is embedded in its innovation strategy and product development. Premium+ low carbon footprint reflects this commitment without sacrificing performance. Engineered for consistency and strength, Premium+ delivers dependable results across a wide range of applications, giving peace of mind. Breedon Premium+ Cement offers strength & performance
Breedon Cement Ireland embraces sustainability
Sustainability has become the defining challenge – and opportunity – for the global construction industry. Across Europe and beyond, governments, Investors, businesses and communities are demanding lower carbon solutions, greater accountability and more sustainable ways to build. For Ireland, the construction sector is at the centre of the transition, tasked with delivering growth, maintaining product performance standards while helping the country meet ambitious climate targets. Developers and investors now expect verifiable carbon reductions and building regulations are tightening year on year. Cement and concrete, as the backbone of modern construction, are central to this transition. Breedon Cement Ireland is responding decisively to this challenge. Sustainability is embedded in the company’s strategy, with a strong focus on innovation and practical solutions for customers. A positive step forward is the launch of Premium+ Cement, Breedon’s new lower- carbon cement. Combining performance and consistency, Premium+ reflects the company’s commitment to delivering lower carbon products without sacrificing performance. Premium+ provides excellent early strength characteristics meeting CEM II/A-L 42.5N strength class. Practicality is also a priority with Premium+ available in innovative weatherproof packaging, protecting the product on- site and ensuring usability in Ireland’s unpredictable climate.
Investment in innovations across its operations, such as replacement of imported fossil fuels with the use of renewable, selectively prepared alternative fuels derived from the waste sector, is delivering results. Within a decade, the coal replacement rate reached 60%. In 2024, the company achieved a world- class milestone of 81% alternative fuel use, exceeding the EU 27 average of just over 52% and significantly higher than the global average of less than 20%. Breedon’s goal is to reach 100% alternative fuel substitution by 2030. This transition not only significantly reduces carbon emissions but also supports the circular economy. By recovering both thermal and mineral value from waste materials, Breedon reduces landfill demand, displaces imported fossil fuels and lowers the need for raw material extraction. The Breedon Solar farm has commenced full operation in recent months and will provide a significant share of the plant’s annual energy demand, directly displacing electricity generated from fossil fuels. With clear government direction and industry leaders such as Breedon taking decisive steps, Ireland’s construction industry is not only adapting to sustainability – it is helping to build a lower carbon, more resilient future. Contact Breedon Cement Ireland for more information about Premium+ Cement: T: +353 (0)44 937 9200 E: productsales@breedongroup.com www.breedongroup.com
Premium+ comes in 25kg weatherproof packaging, protecting the cement from
unpredictable weather, ensuring the product inside stays dry, workable and ready to use when it’s needed. Premium+ cement’s combination of lower carbon, reliable strength and performance means you never have to choose between quality and sustainability, making it a smarter choice.
Breedon Premium+ Cement.
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