Social Media There isn’t a single business that can thrive online without a presence on social media. Social media allows your organization to get even closer to it’s target audience and engage them to gather insights on how to more effectively market to them.
• Create a social media marketing strategy. • Identify your target audience.
• Research what platform your target audience frequents ( Facebook, Linkedin, etc. ) • Create content that engages your audience and inspires conversation amongst them. • Post content consistently • Below are two examples of land banks using social media to reach people :
Tri-Cog Land Bank
Houston Land Bank
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Fulton County/City Of Atlanta Land Bank Authority Brand Audit & Assessment
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