ORGANS TRANSPLANTED 1,050
MICHIGAN TISSUE DONORS INCREASED BY 14 %
Heart
Lungs
Liver
Kidneys
Pancreas
Intestines
Organ donation in Michigan increased by 8%
91
155
230
542
25
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1 million organs transplanted and Gift of Life is proud to have contributed to that accomplishment. Still, with more than 100,000 people waiting for a life-saving organ, including nearly 2,400 in Michigan, we know we must do more. President and CEO Dorrie Dils expects the number of donors and transplants to continue upward. “We will work hard, every day, to push for one more person registered, one more life saved, one more donor honored,” she said. “Our ultimate goal is that no one will linger or die on the waiting list. It should never happen.”
visited (203), presentations to students (471) and number of students reached (53,230). Marketing efforts We launched the Check Your Heart campaign, our largest marketing effort in history. It resulted in more than 21 million impressions. The three-year commitment exceeded all platform benchmarks for engagement and click-through rates in its inaugural year. The campaign helped add nearly 237,000 residents to the Michigan Organ Donor Registry in 2022. Clinical growth We hired more staff and that resulted in an 11% increase in on-site response to potential
organ donation referrals. We approached 22% more families than the previous year, allowing more Michiganders the opportunity to choose a legacy of organ donation for their loved ones. We also talked with 25% more families about the gift of tissue.
Nationwide trends Last year was big for organ
transplants nationwide: Living and deceased donors made 42,800 transplants possible, surpassing the record of 41,000 in 2021. More than 25,000 kidney transplants were performed for the first time. The country reached a milestone of
Join the Donor Registry at golm.org/register .
LifeLINES | 2023
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