The Zweig Letter Media Kit

2023 Media Kit

Table of Contents

3 Audience & Reach 4 Advertise in The Zweig Letter 5 Sponsorship Opportunities 6 Host a Webinar


13,000 subscribers Director, Senior Leader 35% Owner, President, VP, Principal 40% Technical 7% Project Manager, Supervisor 18%

1,000+ award-winning firms nationwide

Monthly TZL Flipbook views | 2,800 Virtual conference attendees | 1,200

LinkedIn followers | 5,930 Instagram followers | 1,520 Twitter followers | 3,678 Facebook followers | 5,920 Podcast unique downloads to date | 63,300+

Advertise in The Zweig Letter

1/3 PAGE









Banner ad in weekly TZL e-blast

1400 x 193 px



Full page ad in flipbook

8.5 in x 11 in (portrait)



Half page ad in flipbook

8.5 in x 5.5 in (landscape)



One-third page ad in flipbook

2.83 in x 11 in (portrait)



TZL Podcast mid-roll host read

Up to 2 minutes




Sponsorship Opportunities

2022 Attendance at a Glance M&A Next 64

Zweig Group conferences bring the right people and right content together. We are creative and intentional in ensuring sponsors and partners make meaningful connections. Position yourself in the midst of the exact audience you want to target at intimate events like M&A Next and the AEC Executive Roundtable; and continue to reinforce your brand recognition and reach at the flagship, highly-regarded annual ElevateAEC Conference & Awards Gala. Amplify your firm’s commitment to workforce diversity, equity, and inclusion by being a supporter of ElevateHER. Investment starts at $5,000. To get started, contact Shirley Che at to explore all sponsorship opportunities.

AEC Executive Roundtable 75

ElevateHER Symposium 110 ElevateAEC Conference & Awards Gala 280



Reach Zweig Group’s highly engaged audience via a live webinar. Position your firm as the subject matter expert in front of decision-makers in AEC. Our live webinars average 200+ registrants per event, making it a powerful lead- generation opportunity. AEC professionals attend our webinars not only for continuing education credits, but more importantly, to elevate their practice, driving higher performance and purpose. You provide the quality content, Zweig Group will provide the platform – including event setup, CE credit approval and tracking, and promotion to our entire subscription list. Alternatively, sponsor a webinar that’s produced entirely by Zweig Group. The Driven by Data series is a collection of virtual courses designed to complement the release of each of our research publications.

130 average attendees at each session

More details can be found in this checklist.






• Up to 60-minute LIVE session to present your content in front of an engaged audience • One full-page ad in The Zweig Letter • One dedicated email blast sent to the entire Zweig Group subscription list • One banner ad in The Zweig Letter’s e-blast • Promotion on Zweig Group social media channels • Submission for continuing education credits • Full attendee/lead reports pre- and post-event including name, email, job title, and organization • Detailed report on attendee engagement – poll results and audience questions wherever relevant • Logistical support including event registration, confirmation emails, email reminders at 24 hours and 2 hours, and certificate of completion for attendees


Sponsor Webinar

Same as above, but content is entirely produced by Zweig Group.

Zweig Group Webinar


Host the recording of your webinar as on-demand continuing education content. Continue to generate leads for one calendar year after the live event.

Upgrade to On-Demand



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