Board Converting News, September 12, 2022

Baysek Names Sorensen Western North American Sales Manager Amherst, Wisconsin based Baysek Machines, announced the appointment of Chris Sorensen as Baysek’s Western North American Sales Manager.

operating in a safe and efficient manner,” he said. Several years ago, Sorenson said he installed a Baysek C-170 in a plant he was running. “The C-170 allowed us to move problematic items from our rotary die-cutters, which significantly increased throughput on those machines,” Sorenson said. “The C-170 also opened new markets to the plant, of- fered innovative solutions to our customers, and quickly became an employee favorite because of its ease of op- eration. The price point and small footprint of the Baysek allowed for a solid ROI and easy installation.” Baysek believes Sorenson’s extensive and diverse background in the corrugated converting industry will be an asset when working with Baysek customers, both exist- ing and future. With his “Real-World Experience,” both as a plant op- erator and Baysek customer, he will be able to share his insights and expertise to meet the needs of customers. In

With more than 25 years of ex- perience in the corrugated industry including sales, operations, and full P&L responsibility for a full-line box plant, Sorensen said he could not be happier for the opportunity to repre- sent Baysek Machines.

Chris Sorensen

“Having worked for independent corrugated manufac- turers as well as large integrated companies, I understand the demands of running a manufacturing plant and the pressures of delivering strong financial performance while

turn, Baysek customers will be able to meet the needs of their end-users, employees, and shareholders. Sorensen can be reached at or (303) 476-8759. Visit for more information. AICC Drops Latest Episode Of ‘Breaking Down Boxes’ The Independent Packaging Association (AICC) has announced the recent ‘drop’ of its “Breaking Down Boxes” podcast. In the latest episode, “Getting Through ‘Til Saturday,” Gene Marino, President, Akers Packaging Service Group and AICC Board Chair, and Joe Morelli, Vice President of Sales & Marketing, Huston Patterson Print- ers & Lewisburg Printing Company and AICC Associate Board Chair, speaks with Jerry Frisch, President, Wasatch Container. “Jerry is a world class person, great op- erator and has a wonderful story. I’m glad to have Jerry share his story with us,” said Marino. After starting his printing career in high school, Frisch had a lot to share during this conversation with the hosts. After finishing college and working his way up in a com- pany, he became the president of a folding carton and rigid box converter in Minneapo- lis at the young age of 31. After a few years, the company was sold out from under him. Leveraging his relationships, he found a new opportunity in Salt Lake City. Frisch will deliver an emotional tale as he shares his history, business philosophies,



September 12, 2022

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